As we all know, ICO ( Initial Coin Offering) is a fundraising mechanism for project’s holders, who sell their internal crypto tokens for the cryptocurrency and fiat.
However, for some people, it is still not totally clear why projects conduct the ICO. What is the main point of it?
Let’s consider.
The main goal of the ICO is attracting additional investments for project development.
Also, there might be different subgoals, for example:
— project launching
— marketing
— project implementing.
The most of projects launch ICO on the very raw stage when there is only idea, plan, roadmap. The others already have a prototype or MVP to spread or scale its project which is obviously better. Being an ICO investor it is really important to understand: for what this project needs the additional funds and how to make some money on it.
Typically, projects who have nothing to show turns out the builders of the castles in the air or even a scam, that’s why they fail and pull their investors to the bottom.
Speaking of us, we’ve already created the alfa-version of our product’s core part before launching an ICO — the EasyPool. We have developed EasyPool to offer a working service to the market. Also, our team has already run pre-ICO and raised 3 million dollars which are enough to continue designing our products.
The main points of our ICO are simple and clear:
— to develop own innovative mining equipment for further leasing it to the project users (“cloud mining”);
— to run marketing and PR activity for engaging as many new users as possible.
If you have a decision to make, always check, do project have any working product and what is the actual point of the ICO. It will help you to make the right choice and save your money.
More about the project — beeasy.io.
