Searching for the Viable in MVP
Homan Lee

I always had a problem with “just ship it” mentality outside of consumer web apps. The stakes are small in market where you go for million of users. And starting with one.

In B2B however, it takes time and effort to establish trust. Which gets easily trumphed if the product is not ready. One wrong presentation and you are done. So I learned it is better to test product than trust working with in B2B. Especially with top brands.

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