Blog post #3

1. What is the latest news the mainstream media is reporting on your topic?

The current news for sustainable fashion is that it is rapidly growing and part of that is with technology. Technology is the future of fashion because there are clothes that are being made sustainable. There are also services that are incorporating sustainability into fashion brands. Along with fashion shows that are incorporating sustainability in their clothing. It is about the lifecycle of the clothes we wear because sometimes we do not know where these clothes can end up or what materials they were made from. Perhaps if we understood about how our clothes are made and where they come from we would be more cautious about purchasing or smarter on selecting the clothes. Being cost conscious is the way to go because it is an important value we need to consider when buying clothes. We are also able to see that high-end fashion brands are incorporating sustainability in their clothing. As for certain online store, they are coming up with a sustainable line for women and men. Including organic and recycled clothes. This matters because that way people who purchase them can become sustainable and want more of that product. There will be less consumers consuming clothing that are not sustainable. There are also hybrid fabrics that convert solar power and movement into electricity so this means that fashion innovation is moving forward. As well as seeing more gluing then sewing fabrics nowadays and creating clothing by hand. It all must do with consumer behavior because as people react positive to sustainability it gives clothing companies more ideas on becoming sustainable with their products. Sustainability is a transformation challenge, that creates business model change and product innovation. We should think about different technologies on how to make products and the different materials to use. The ones who can change fashion are first generations people because they are the ones that can understand climate change and make the change for the world. For the future, it can be measured not just through financial gains, but equally through the sharing and increasing of knowledge, technology change, social and environmental progress. Next generation and inheritors of our roles, and waste, we demand designers, brands and governments collaboratively invest in the recycling technology. We need a fashion industry that consumes less waste and pollution. We should not be making this world worse by taking products that we cannot restore back. This can happen within 2030 if we keep it sustainable with the changes we make for our products. It should also start by changing certain products into a greener environment that includes more handmade clothing or recycled fabric. If we create garments like that it will give a different perspective about the garments that once were made unsustainable. The industry should also reward people who keep it commercial with the new eco-friendly changes. The more employees spread the word about recycling the more people will get on becoming sustainable. The future should be labeled as positive than negative because while the industry develops through time it should come out with good outcomes. It is important to respect the garments lifecycle because it is created with resources that we can sometimes not get back. It will be tough to restore natural resources. Education is also the key to learn more about the lifecycles of the garments because in school we can grasp the innovation of these clothing. There are also a lot of information one can do with researching online about how to be sustainable. Acting is what we need to do even if we are still trying to figure out how to create a healthy fashion industry. It begins within ourselves to make these changes. Personal values and beliefs all play their part on how we can be eco. Sustainable fashion has become less about the products and more about shopper’s attitudes. Because shoppers want to buy clothing at a decent price but good quality. Shoppers should be more attentive when they shop and ask questions about the clothes they are buying. They become more curious and attentive when an employee talks to them about donating clothes and how it is made.

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