3 KNN Use Cases for Small Businesses

Imagine a local bookstore struggling to understand its customers’ preferences and facing stiff competition from online giants. This is where a powerful yet underutilized tool comes into play: the K-Nearest Neighbors (KNN) algorithm.

KNN, in simple terms, is like asking your neighbors for advice — it looks at the most similar examples (or ‘neighbors’) to make predictions. This supervised learning algorithm is versatile, aiding in both classification and regression tasks. But how can it serve the small business owner?