Non Fungible Token (NFT) business model haikus about objects that own objects

Digital cats with money making hats

Ben Longstaff
HackerNoon.com
Published in
2 min readSep 25, 2018

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Non Fungible Token (NFT) business model haiku

First you buy a cat,
Then you buy your cat a hat,
Your cat owns the hat.

It’s a magic hat,
The hat shows up on a map,
A map used by rats.

Now Matt likes your cat.
But when you sell Matt your cat
The cat takes its hat.

Rats will pay the hat,
So they can locate the cat,
The hat pays Matt’s cat.

And the cat pays Matt.
Don’t you wish you still had that
Money making hat ?

Inspired by and ’s podcast conversation and Fred Wilson and ’s fireside chat at token summit.

The cat = your data

The hat = insights into who you are from your data

Matt = 3rd party platforms that you give your data to in exchange for services.

The map = data brokers

The rat = advertisers that want to get the right ads to you

NFTs can be used to include people in the value created from their data by leasing access to data and moving Machine Learning to Federated Learning.

I unpack this idea and how it relates to personal data in the article below.

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Ben Longstaff
HackerNoon.com

Playing at the intersection of privacy and personalisation. Fascinated by the state of trust in a world with leaky data.