Marketers are lazy.

There’s no more attention for marketers to conquer in the world of email inboxes. But they’re smart, and they’ve already moved to where we’re headed. As we continue to invent new w…

First they came for email. And we said yes.

Shankar Ganesh

Alan Berkson

Feb 25, 2017 · 1 min read

Marketers are lazy. They will milk broadcast marketing until it’s dead (and we’re almost there). Our attention is a valuable commodity and yes, we give it away to easily.

Control Scale

Written by

Alan Berkson

I’m a really old digital native. I did a TEDx talk. Currently writing a book, #ControlScale, about digital communication and collaboration skills.

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Alan Berkson

I’m a really old digital native. I did a TEDx talk. Currently writing a book, #ControlScale, about digital communication and collaboration skills.

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