BEsmart studioArgument structureIn a perfect world, all business communication is well structured and led in a partnership tone: together with your interlocutor you go…Nov 14, 2022Nov 14, 2022
BEsmart studioThe instruction: how to place much text in a slideDid you hear the main rule of science about presentation: “One slide — one thought”? In this article we shall tell you, when and how one…Nov 8, 2022Nov 8, 2022
BEsmart studioHow should one make one’s speech convincing: Five questions about your audienceIt’s not important what you will say — it’s important what they will hear. This is very actual for freelancers, startuppers, speakers of…Oct 21, 2022Oct 21, 2022
BEsmart studioSelf-Presentation: How should you tell listeners about yourself?How should you tell listeners about what you are, what you are busy with and what you can be useful for? We shall show you and analyze an…Oct 11, 2022Oct 11, 2022
BEsmart studioB2B-sale: preparation, presentation, key meeting and work with contradictions of a client (Part…You have already prepared for the meeting with an important client, collected wonderful presentation with accessible logic, that will not…Oct 10, 2022Oct 10, 2022
BEsmart studioB2B-sale: preparation, presentation, key meeting and work with contradictions of the client (Part…We have just discussed, how to get ready for the meeting with the client, and talked about the presentation.Oct 8, 2022Oct 8, 2022
BEsmart studioB2B-sale: preparation, presentation, key meeting and work with the contradictions of the…In the 1-st part we discussed how to get ready for the meeting with the B2B client:Oct 7, 2022Oct 7, 2022
BEsmart studioB2B-sale: preparation, presentation, a dialogue and work with the client’s contradictions(Part 1/4)B2B-sales on the sale of expensive corporative products are most often discussed personally at the internal meeting or in ZOOM. The client…Oct 6, 2022Oct 6, 2022
BEsmart studio22 manipulations: how to avoid your opponent’s attack. Part 2The Part 1 article about manipulations read on BEsmart’s blog.Sep 30, 2022Sep 30, 2022
BEsmart studio22 manipulations: how not to be led by your opponents. Part 1Hey! My name is Airat Mukhamedyarov, I’m the head of Educational Technology and Design in the BEsmart studio. We teach to react quickly in…Sep 20, 2022Sep 20, 2022