Living off YouTube is the dream.

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Photo by Anna Demianenko on Unsplash

Being sucked in the YouTube void and mindlessly watching hours of content is something many people did at some point.

With 2 billion logged-in monthly users and 500 hours of content uploaded every minute, YouTube is the most searched for website in the US and a true streaming revolution.

In 2005, no one would imagine that being a YouTuber could be a legit profession. Fast forward 15 years, American kids are ditching their parents’ childhood dreams of landing on the moon and instead they want to upload videos for a living.

Being a YouTuber myself never appealed to me, but after graduating from college, I was lucky enough to land a job which got me around influencers and local celebrities. …


Bianca Mathe

I investigate the world around me. Digital Strategist. I have a sweet spot for frameworks and structure.

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