Billy NguyenGrowth UnSeries: My Take On the Current State of Mobile UA — Speaker NotesI recently attended a conference, where I was a panelist speaker, discussing the importance of understanding and measuring where every ad…Jun 5, 2022Jun 5, 2022
Billy NguyenGrowth UnSeries: Musings… On Media Plans, iOS 14, and Facebook/Paid Ad BudgetsTL;DR: Paid ads, even tests, are no longer cheap. If you’re a startup, plan to invest a minimum of a few hundred — to over a thousand…Jan 28, 2022Jan 28, 2022
Billy NguyenA Comprehensive Teardown of Kissflow’s Facebook Ad CreativeTL;DR: Skip to the end (bonus: use a shortcut) to see the creative refresh example for Kissflow’s Facebook Ad campaign.May 3, 2020May 3, 2020
Billy NguyenThe Definitive Guide to My Favorite Productivity ShortcutsTL;DR: Below are productivity shortcuts and hotkeys I use to work smarter every day (Mac-optimized).Apr 13, 2020Apr 13, 2020
Billy NguyenThe AdTech Circle of Trust: Sales Vs. PartnershipsBy the end of this post, my goal is for you to understand what the heck is going on with the chart below (DISCLAIMER: As I mentioned in my…Mar 4, 2020Mar 4, 2020
Billy NguyenAccount Management Changed How I Organize My LifeTL;DR: Here’s what a day in the life of a successful Account Manager looks like.Mar 4, 2020Mar 4, 2020
Billy NguyenStarting Up AgainNote: In true-ephemeral fashion, I’ve decided to port my archived blog posts to Medium, as the clear front-runner in modern-day startup…Mar 4, 2020Mar 4, 2020
Billy NguyenBE ON FIRESince originally writing this post, I actually had a fair amount of back-n-forth with FAKEGRIMLOCK during the peak of his explosion onto…Nov 11, 2011Nov 11, 2011
Billy NguyenYour Idea is UnoriginalI can’t tell you how many times I’ve been so excited about this great idea I just thought of in 5 minutes. YAY! GREAT! I’m first-to-market!Sep 30, 2011Sep 30, 2011