Biswajit DasinMedia Trends DigestHunting for the perfect marketing budget — constantly.Issue #07, 14th December 2020Dec 14, 2020Dec 14, 2020
Biswajit DasinMedia Trends DigestWhen a Newspaper Brings in the Dog!Issue #06, 20th November 2020Nov 24, 2020Nov 24, 2020
Biswajit DasinMedia Trends DigestDesign Thinking Approach to Agile MarketingIssue #01Jun 3, 2020Jun 3, 2020
Biswajit DasinMedia Trends DigestIT — The New Kid In The Marketing BlockMany decades ago, the accounts function was integrated into Marketing by creating a “Marketing Accounts” role. Times have changed and with…Jan 28, 2020Jan 28, 2020
Biswajit DasinMedia Trends DigestHow To Reduce The Need For Marketing Course Corrections.Hi << Test First Name >>Jan 17, 2020Jan 17, 2020
Biswajit DasinMedia Trends DigestEconomic Slump — A Good Time to Introspect On The Marketing FunctionWith the economic downturn, advertising was bound to be depressed. Here’s hoping for a bright & happy new year! - Biswajit Das, December…Jan 17, 2020Jan 17, 2020
Biswajit DasinMedia Trends DigestThe Silent Partner of Brand MarketingGiven that most shoppers choose brands in a loosely planned manner & with little brand loyalty — at both physical and e-stores — it’s…Jan 17, 2020Jan 17, 2020
Biswajit DasMarketing In A Connected WorldAs routine tasks are increasingly automated, the role of managerial supervision will continue to be replaced by software. The role of a…Jan 17, 2020Jan 17, 2020