Target Niche for BitNautic Platform ‘DIPSI’

BitNautic
4 min readFeb 19, 2018

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BitNautic is aiming to provide a better fortune to the end-consumers, traders, agents, ship owners and the overall shipping industry. BitNautic’s Decentralized Platform for Shipping-Cargo Industry, a.k.a ‘DIPSI’ (pronounced as ‘Deep-Sea’) acts as a marketplace where end-consumers, importer/exporter, and producer of goods can trade their products or services with comfort taking advantage of the blockchain technology. The goal of the decentralized platform (DIPSI), is to benefit everyone in the society, from the end-consumers to the ship owners, shipping companies to the agents/brokers, small or large courier companies, manufacturers, producers (farmers), the traders, and the investors around the world to facilitate their ventures and ease the trading practices by connecting all the continents to one unique platform.

Target Audiences: -
For every business model or for marketing a product, it is important to identify their target audience. For a wide concept like BitNautic, it is challenging to identify this niche. Everyone in the society, who is ready to be a part of the change can become a part of the platform. BitNautic’s platform is for everyone.

1) End Customer/Consumers: -
BitNautic gives the consumers an easy way to book ships and keep the transcripts of their imports and exports. With BitNautic the user can analyze the perfect service according to their needs. BitNautic will act as the best intermediate for all shipping needs of the consumers. The BitNautic platform can also easily track the cargo and the ship in real time and keep records of all their imports and exports. There is full transparency as the consumer can directly contact the shipowner. A consumer also gets an advantage of end-to-end delivery of products via BitNautic Logistics/Road cargo partners.

To mention in points here are the few benefits the end consumers can get:

- Export or import goods from overseas at competitive rates.
- Study the prices of numerous service providers
- Real-Time tracking of cargo or ship
- Booking shipment

2) Importer — Exporter: -
BitNautic is the preeminent platform for importers and exporters dealing with demanding shipping businesses and tiresome shipping reports on daily basis. Booking a ship and maintaining a track record of all the bookings and cargo is a tiresome job for importer and exporters. Finding the compatible service at the best price is another tedious job. With the help of BitNautic, both importer and exporter can find the best shipping service as per their needs. BitNautic will maintain all the record for its users, that too on the most secure technology i.e. Blockchain, so the user doesn’t have to concern about it.

Here are the few benefits the importer and exporter may get:

- Study shipping services
- Book shipping services for importer/exporter
- Real-time tracking of cargo/ship
- Hire a broker or an agent

3) Ship Owners: -
BitNautic is a one-stop solution for ship owners and all their problems. On this platform/marketplace, the shipowners, after registering on bitnautic.io, can list their ships with a complete blueprint and maintain the availability of the ship. Consumers or broker can directly communicate with the shipowner. The BitNautic platform will also help in finding ship crew members and pay them in cryptocurrency.

Here are the benefits the ship owners can get:

- Register and list ships on platform
- Hire staff for the ships
- Contact agents or consumers
- Get their ships booked

4) Courier Service Companies: -
Coordinating with numerous courier service companies, BitNautic will consolidate their APIs with the platform and let consumers correlate and choose various courier services. A transparent intermediate allocated to the end consumers, BitNautic an end to end delivery services. This way courier service companies will able to target more end consumers.

Here are the benefits that courier service companies can avail:

- Hire or buy ship (new or refurbished)
- Hire brokers
- List their own ships on the network

5) Brokers/Agents: -
Keeping in view numerous stakeholders of the shipping industry, BitNautic has precise the platform so that anybody from the shipping industry can gain from it. Not only consumers and ship owner can benefit but also brokers or agents will gain from the BitNautic platform it will shorten their daily routine as well. Through BitNautic, brokers can communicate with importers, exporters, ship owners, producer, and manufacturer also, they can list ships on the BitNautic platform and contact courier services.

The list goes on as every part of shipping cargo and logistics industry can be a part of the network and harvest the benefits. The Maritime educational institutions can also be a part of the network to fulfill the rising needs of well educated and trained manpower.

To Know more visit :- https://www.bitnautic.io/en

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BitNautic

BitNautic is a Decentralized Shipping and Cargo platform based on Blockchain Technology. https://www.bitnautic.io