Can I Hire a Blog Writing Service If My Personality Is My Business?

Whether you’re a motivational speaker, a coach, or a business guru, you’ve based your business around your personality and your voice. It’s incredibly important to you that your readers get a sense of who you are with every piece of your work that they come into contact with, from the front page of your website to the more detailed information provided in blog posts and publications. Unfortunately, finding the time to blog regularly when you’re a one-person business can be a real challenge! You might find yourself wondering, “Can I hire a blog writing service if my personality is my business?”

The short answer? Of course you can! As important and unique as your personality is, there are talented writers with BlogMutt and other writing services who will be able to duplicate your voice and help build up your blog without requiring you to take the time to write each post yourself. Here’s how to do it.

Tips for Hiring a Blog Writing Service When Your Personality Is Your Business

Start with very clear instructions. Include examples of what you’re looking for if it’s relevant or you think it will help. The critical thing, however, is to make sure that the writers understand exactly what you’re looking for. The more detail you put into your directions, the greater the likelihood that they’ll deliver a piece that you’ll be eager to put on your blog.

Are you looking for a light, humorous piece or something that will give your readers serious guidance about a real problem that they may be having? Is your goal to help readers answer their own questions, or to provide them with the answers that have worked for you in the past? Is there a specific subject you want to emphasize, or one you want to avoid? Take the time to think about what makes your viewpoint unique, then share that information with the writers who will be working for you.

Use the basic post as the starting place. Chances are, as you read through a post written by someone else, you’ll see plenty of opportunities to jazz it up a little. Put in a few jokes, add your unique knowledge and perspective, and you’ll have a blog post that is uniquely you without requiring you to take the time to come up with the entire piece yourself.

In addition, you’ll find that using a blog writing service will give you access to plenty of creative minds who are eager to produce new titles, ideas for blog posts that you might not have considered, or angles on existing post topics that fit perfectly with your vision, but that you didn’t come up with on your own.

Let go of “your own voice” a little. That can be an incredibly difficult thing to do, especially when you’ve based your entire business on your unique vision, capabilities, and perspective. What you’ll find, however, is that most of your casual readers won’t be able to tell the difference between a post that you’ve written yourself and a post that’s been written by a blog writing service — especially if you take the time to put a little of yourself in as mentioned above. Let go of the need to have each word presented exactly the way you would have said it and watch as the new talent freshens up your blog and makes it more successful than ever before.

Using a blog writing service is the perfect way to take one of the major burdens of blogging off of your shoulders. As you learn what the writers need from you and learn how to use the system effectively, you’ll find that it’s much easier to maintain your blog when you have a team of writers contributing to the final product. Give it a shot and fall in love with the ease of a blog writing service.