Jessie BorgmannMastering Flawless Execution: Insights from George “GunDawg” DragushGeorge Dragush, a distinguished former F-15 Eagle fighter pilot, recently delivered an insightful and comprehensive speech on how to master…Jun 211Jun 211
Jessie BorgmannHow ‘Burlesque’ Danced Its Way into Our Hearts and the StoryBrand SpotlightHi Welcome to my series of blog posts unpacking different movies that I love from a StoryBrand framework perspective. Do you ever wonder…Mar 29Mar 29
Jessie BorgmannInnovating Responsibly: Solving Problems Without Creating New OnesInnovation is like a guiding light for human progress, shining a hopeful light on our everyday lives. Every cool idea, each new tech…Mar 22Mar 22
Jessie BorgmannThe Power of Storytelling: Lessons from Iron ManHi, Welcome to my series of blog posts unpacking different movies that I love from a StoryBrand framework perspective. Do you ever wonder…Mar 201Mar 201
Jessie BorgmannBeyond the Interface: Integrating Psychology, Anthropology, and Data Science for Exceptional UXUser experience (UX) design has evolved from being an aesthetic concern to a fundamental part of the user interaction with technology. It’s…Mar 14Mar 14
Jessie BorgmannBeyond Sketches: The Evolution of Adaptive WireframingIn the dynamic landscape of application design, one might argue that wireframing — often seen as the initial ‘skeleton’ of the design…Mar 11Mar 11
Jessie BorgmannFrom Concept to Click: Mastering Intuitive Design PrinciplesThe digital landscape is a cacophony of voices vying for our attention and interaction. Our interfaces — be they on a website, an app, or…Mar 11Mar 11
Jessie BorgmannAnalyzing UX Design on SpotifyWhen the right song plays at the right moment, it feels like Spotify has peered into the soundtrack of your life. That’s the magic of…Mar 10Mar 10
Jessie BorgmannDecoding John Wick’s Narrative through the Storybrand FrameworkIn a world saturated with storytelling, few narratives possess the raw intensity and clarity of purpose that drives the saga of John Wick…Mar 10Mar 10
Jessie BorgmannTitanic and the StoryBrand Framework: Sailing the Marketing Seas for Unprecedented SuccessThe StoryBrand framework, developed by author Donald Miller, has quickly risen to the rank of Holy Grail for many marketers, offering a…Mar 10Mar 10