Willpower is exhaustive, enthusiasm is not. As long as you’re excited about what it is you’re after, there shouldn’t be a need for willpower (or coffee). — I have campaigned for people and products through relying on — mostly — willpower. Until the campaigner in me, surprisingly, just stopped. After some inspection I realised, my willpower had dried up and there was nothing left to fuel the campaigner in me. Umpf.