BRAD ADVERTISING — COLOR PALETTE
The inspiration for our color palette emanates from the trust, bold, modern and confident concept.
PRINT:
PRIMARY COLOR PALETTE
In order to achieve color consistency our palette should be printed as Pantone special colors.
If production methods prohibit
this (for ex, advertising or onscreen applications), then the CMYK or RGB color values may be used instead.
DIGITAL: COLOR PALETTE
Our digital color palette features an extra range of rich hues for digital usage. The additional colors should be used with a balanced approach and as accent colors.
DIGITAL: COLOR VALUES
To use our on-screen/digital color palette we have supplied their corresponding HEX Color Codes as well as their RGB color values