A Guide for Entrepreneurs to Open Up New Business Opportunities


Entrepreneurs in the marketplace today have more opportunity to make big money, then ever before in history. Technology changes, people adapt quicker, information can get spread faster, and it all leads to you, as the entrepreneur, to get out in front of it all and make things happen.

You can sit on your coach and play games on your phone, or you can actually dream big and fulfill that dream by putting forth effort and action. I put this Guide for Entrepreneurs to Open Up New Business Opportunities together because I wanted to share my real life learning experiences with you, in the hopes that you don’t have to learn some of the lessons like I did… the hard way.

Have a browse through… if you like the info, take action on it, test it out to see if it works for you, and then rinse and repeat whatever you found to work best. Everything starts with action. Enjoy.


Just when you think you have it nailed, something else pops up. It’s a good thing though, as an entrepreneur, the excitement keeps you on your toes.

No Two Days are Alike… waking up to a new challenge everyday is exciting, understanding that no two days are going to be alike is exciting as well. Entrepreneurs are sailor’s in a wild ocean, they’re people that navigate undiscovered territories, and they’re people that love what they’re doing.

Look for Opportunities… try telling an entrepreneur that has a desired goal that’s in line with his or her true-hearts desire that they can’t achieve what they want to and watch what happens… the entrepreneur is going to look at you like you’re crazy.

The funny part about being an entrepreneur is that sometimes the closest people to you feel like you’re crazy i.e. wife, husband, partner, kids, and parents. It’s ok, only you know when it’s one-hundred percent right. I can tell you from real life experience, if you don’t jump on opportunities, they will pass you by. I’m not recommending to jump on all opportunities, what I’m saying… is that if the research and ROI is good on the opportunity, go for it.

Multiple revenue streams… not every opportunity is going to be a home run, you need to look to get some base hits, and you need to look to get a few different opportunities going… multiple revenue streams work best. This is why the road to success is always under construction.

Pave your own road… when you’re pushing the limits, sometimes there is no road, and you’re just driving through the woods hanging on for your life. The beauty of it is that your paving a road behind you, so that other people can succeed in the future behind you as well.

Now we’re getting somewhere… becoming successful ourselves, and along the way helping others become successful. If you want to feel fulfilled at the end of every day, this is really the way to do it. It’s also a phenomenal way to become ultra-successful yourself.

Being an entrepreneur… successful people all go through the same trials and tribulations that you do, they’re no different, everyone is human. The difference between successful people and unsuccessful people is in the way that they handle and interpret situations.

Successful behaviors… when you see a road detour, do you stop and go back home… no, you quickly make the proper adjustments and look to find the next shortest route, it’s that simple. One of the great things I love about successful behaviors, is that they can be taught, just like you can learn spanish or french, you can learn the behaviors, ideas, and principles which drive successful people.

Four triggers to accelerate success… a lot of people ask me what they can do to become more successful, and I typically share with them that there are four primary triggers that will accelerate them into success, faster.

The four triggers are listed below for your easy viewing reference.

  • Grades (continue to learn)
  • Attitude (staying positive)
  • Effort (put forth as much as you can)
  • Behavior (is what you’re saying matching what your physically doing)

If you hit on all four of these primary triggers on a daily basis, you’ll become successful, there’s no doubt about it… some of us quicker than others, but you’ll become successful.


Most people say that they’re going to push the limits when they start out in their entrepreneurial journey, but very few give it that last big push that makes all the difference.

What does this mean for you… well, if you’re one of the few that do give it that one last big push and get beyond your everyday limits, there’s not going to be much competition out there chomping at your heels.

Pushing your limits… when you push through your limits, you create competitive advantages for yourself… and entrepreneurs that find ways to create competitive advantages for themselves on a continual basis, over an extended period of time, reach outstanding levels of success.

The best part… one of the best parts about pushing your limits, is that once you understand how to control and overcome your current limit points, it really becomes quite easy to overcome anything in your life moving forward.

Yes, like anything, it takes some practice, but you can do it… believe me… if I do it on a daily basis, you can too.

Here’s the deal with this pushing your limits information… what I want you to do is push through one of your limits just one time, and I want you to see how you feel when you get out on the other side.

I don’t care what your fear is… if it’s in business, great… if it’s something personal, that’s fine as well, but just give yourself the chance to feel what it’s like.


As an entrepreneur in business for yourself, the words that you use are going to make or break you.

Science has actually proven that by using particular words, you can actually change the entire landscape and mood of a conversation… this is why you need to be careful with what words you ultimately choose to use.

Three words to drop… for starters, let me give you three words that you need to drop from your vocabulary if you want to be successful as an entrepreneur.

  • Should’ve
  • Could’ve
  • Would’ve

All of these words are past tense… and aren’t going to help you further your conversation with prospects and clients.

Two examples… I’ll share two examples below so that you get an idea of what I’m talking about… and remember, a little change in your vocabulary is going to make a big difference in how your conversation goes.

  • Example One: I should’ve provided better service to you as promised when we signed the contracts.
  • Example Two: We’ve recently made many improvements to our service so that we can keep the promises we made when we signed the contracts.

Be successful… both examples say the same thing, but example two talks about improvements and positives, while example one talks about weaknesses, and mentions nothing that you’re doing to make improvements. Example two is the way you want to present yourself… without a doubt.

You don’t need to be a rocket scientist to figure out the entrepreneur and business information that I share. All you need to do, is be willing to make a few small tweaks… to see a few huge differences.


As an entrepreneur, your contact database is literally your entire world. Whether you have 100 contacts, or 10,000 contacts, you need to keep them all in one central, accessible, and secure database. Every interaction needs to be tracked and noted within your contact database. If someone gives you their dogs name, put it in your contact database, if someone gives you an important date in their life, put it in your contact database… no excuses, everything needs to go into your contact database.

The reason that you want to take the time to gather as much information as you can, is that this information is going to empower you to communicate with your contacts in a more personal, and effective way. The more personal you get with your correspondence, the higher your engagement rate will be, and the higher your engagement rate, the more opportunity you’ll have to educate your contacts on your products and services.

Gathering information to complete your contact database profiles is going to empower you to communicate with your contact in a more effective manner… thus, saving you, as well as the contact, time and money. Once you have your contacts updated, you can then group them accordingly, so that you can send out more specific correspondence. As an entrepreneur, the last thing you want to do is waste someone else’s time, by sending them, or talking to them, about something they really have no need for, or interest in.

Everything in business goes hand-in-hand, and by you working to fill in your contact database as best as possible, on a continual daily basis, you will one-hundred percent be on the right path to communicating with your clients and prospects, in the most effective manner. Without a solid contact database, you’re just going to be flying in the dark without any navigation… this is why it’s important that you have a strong contact database. Your contact database is going to be the backbone of your long term entrepreneur success.


The idea with simple success traits, is to infuse them into your life on a daily basis. By infusing success traits into your life, you’ll find daily happiness as an entrepreneur, sooner, rather than later.

Success traits are foundation builders… this means that they’re the strong cement foundation that you need to build a beautiful house on. Everything starts with the foundation, when you build it correctly from the start, you’ll set yourself up for long term success.

Here are the nineteen success traits needed to find daily happiness as an entrepreneur.

  • Believe in yourself
  • Truly believe you can do it
  • Continue to learn from your accomplishments
  • Learn from your failures
  • Make a game of life, make it fun
  • Make sure you do something you’re passionate about for your job
  • Keep an eye open for opportunities
  • Challenge yourself
  • Be creative
  • Learn ways to say yes
  • Remove can’t or cannot from your vocabulary
  • Share your talents with people, help them learn how to do better
  • Form long-term personal relationships with people
  • Smile all day long
  • Keep things simple
  • Focus on what you are doing or who you are talking with
  • When you fail, rack up the experience as a lesson, learn what not to do next time and move on
  • Always continue to dream
  • Dream beyond what you can see

In the end, it’s all about learning what works best in your life as an entrepreneur… what works for one person, may not work for another. The trick is to discover what works in your life as an entrepreneur, as early on as possible.


You don’t have to get fancy with your entrepreneur plan, in fact, in most cases, the simpler you keep your plan, the better off you’ll be.

Here are the fifteen super simple steps that you can take to become a successful entrepreneur.

  • Be yourself
  • Be creative and unique
  • Find your strengths and focus on them
  • Do what you love
  • Be sincere and generous
  • Make the choice to be successful
  • Always continue to learn
  • Give back as much as you can through time, money, or knowledge
  • Have a written plan and follow it
  • Be ready to make changes on the fly
  • Be empathetic
  • Be understanding
  • Be personable
  • Be caring
  • Be forgiving

It doesn’t get much simple than this… it’s literally up to you from this point. Take what you learn here and put it into action in your life.


Being an entrepreneur is not going to be easy by any means. You’re going to have the worst of times, and you’re going to have the best of times. The trick is, when all is said and done, that the best of times, far outweigh the worst of times.

To be successful as an entrepreneur, you’re going to need to use the tools provided to you. The tools may be broken, the may be dull, they may be outdated, but in the beginning, you’re going to need to find a way to make them work. You need to be like a person that’s been lost out in the woods… you need to find anything that you can to survive, and use it to the maximum.

There are ton’s of FREE, and paid for resources available to you as an entrepreneur…. our team at MyVirtualSalesForce one of them. The thing is, not everything is going to pop right up in front of you and present itself, you’re going to need to get scrappy and find ways to discover the entrepreneur resources that are going to help you out the most.

Using the tools provided to you in entrepreneurship is one of the best ways to get on the fast track to success. Don’t try and do it all yourself, get the help you need asap, and get moving closer to your entrepreneurial goal today.

Nothing is going to be perfect, so stop waiting for that special moment to occur… just go out and make your own luck by putting the rubber to the road.


Making your thank you notes stick out from the crowd isn’t that difficult… in fact, it’s rather simple… that is, if you know what to do. Here are the five (proven and successful) suggestions that you’ll want to follow the next time you’re writing your thank you notes.

  • Always write your thank you notes by hand
  • Always use custom stationary for your thank you notes
  • Always share what you’re thankful for in your thank you notes
  • Always keep your thank you notes short, and to the point
  • Always keep your thank you notes unique and personal to the person you’re sending it to

Be sure you make it a point to send thank you notes to anyone that helps you out, and be sure to follow the five suggestions listed above… you’ll be pleasantly surprised with the responses that you receive back.


If you want to propel yourself closer to your entrepreneurial goal, take action today, don’t wait for tomorrow. Here are the eleven encouraging entrepreneurial thoughts for you to digest.

  • Ultra successful people didn’t get successful doing average things
  • Look to find alternate means to accomplish your goals or objectives
  • If you do normal things, you’ll get normal results
  • If you do nothing, nothing will occur
  • Pave a new road. Do things the way you think will work best, you’re the one driving
  • Use the similar ingredients that ultra successful people before you have used, but put your own twist and spin in the recipe
  • Surround yourself with people that do things better than you
  • Continue to learn, and when you think you know it all, push yourself to learn more
  • Successful people fail, the only difference is they get right back up and continue going on
  • Successful people don’t drive looking out of the rearview mirror
  • Always remember, you don’t have to be great to start, just start to be great

Don’t worry about making mistakes as you go… they’re going to happen, it’s inevitable. Just keep your head up, your shoelaces tied tight, and enjoy every moment of your entrepreneurial ride. Also, make sure you’re involved in activities that move you closer to your goal, every single day… no excuses.


Having success as an entrepreneur is not going to be easy, but if you can make the sacrifices needed in the short term, you will definitely reap the rewards in the long term.

Here are seven of the many sacrifices that you’re going to need to make on your road to entrepreneurial success.

  • You’re going to need to bust your hump
  • You’re going to need to sacrifice a lot of different things
  • You’re going to need to work harder and longer than any of your friends
  • You’re going to need to have an undying faith that things are going to work out
  • You’re going to need to throw out the idea that failure is an option
  • You’re going to need to take advantage of every second in every day
  • You’re going to need to give up control

Sound easy enough… no worries… it actually sounds like a lot, but when you stay focused on your end goal, you’ll breeze through all these sacrifices on a daily basis.


In entrepreneurship and business, focus on winning the small races (business opportunities) on a daily basis. Every small race that you win, will help build you up, so that you can win the big races in the future.

The small races are the training grounds… this is where you can make your mistakes, and where you can tweak your strategies as you go. Winning small races is like walking up the steps in your office or home… when you take one step at a time, you eventually get to the top.

Once you’ve mastered winning the small races, you can start to move into the bigger races (larger opportunities) that exist in your market segment.

One note of caution… as a beginner or intermediate entrepreneur, don’t try and jump right into the bigger races right away, give yourself some time to feel out your market segment in the smaller races.


When you feel like giving up, don’t. It’s actually right at the “giving up” point that most people seal their fate in entrepreneurship. The people that give up, are done… the people that actually somehow find a way to muster through the ‘giving up’ point, are destined for success.

I’ve personally been on both sides of this, and in fact, sometimes I battle with ‘giving up’ on a daily basis… but the one fact that holds true for me, is that I never give up… this is why I’m successful today. You can learn to do the same as well.

Entrepreneurship, and climbing the corporate business ladder is not easy, but it’s one of the most rewarding, both mentally and monetarily, that you’ll ever receive. The one key is that, no matter what, you can’t let yourself give up… you have to throw the “giving up” option out, and forget it even exists.

Once you break through your own giving up points a few times, you’ll start to see the light at the end of the tunnel faster. The key is to stay focused, and actually put your foot on the gas when you feeling like giving up.


When you go into every situation, no matter what the situation, saying that you’re going to make the most of it, you’re guaranteed to come out on top every single time.

There’s absolutely no room for negativity in your entrepreneurial endeavors. Any negative ideas must be smashed, and replaced with positive ones.

If you were to study successful entrepreneurs (you don’t have to) because I’ve done the studying for us already, you’d notice that the little, and big things, never seem to bother successful entrepreneurs.

At the end of the day, when you go into every situation with the attitude that you’re going to make the most of it, you’re bound for success… there’s no doubt about it.


Believe it or not, you actually determine your own success or failure on a daily basis. Don’t believe me, try these 3 simple daily steps for a month or two, then report back to me.

Like most things in life, the simpler the better… so here are the 3 simple steps to daily success in business and entrepreneurship.

  • Set your day up before you leave your house in the morning (the night before is even better)
  • Hang around people doing the right things in business and entrepreneurship during the day
  • Keep your wheels moving in a positive direction throughout the day (brain and body)

Simple enough… put these 3 simple steps to daily success into action starting right now, and throw your excuses out the window.


Think back to when you were a young child and had a day off from school because it snowed a lot. Now think back to you playing out in the snow and starting to build a snowman.

What happened when you first started to build the snowman… you started to compact a small snowball in your hands and then you started slowly rolling it along the ground adding more snow to it as you went along.

Believe it or not, this is very similar to how sales in startups and small businesses go as well.

The snowball effect… in some instances, the snow just isn’t right for compacting to make a snowball, while in business, sometimes a product or service just isn’t a good fit either… and on the other side of the spectrum… sometimes the snow is perfect for compacting to make a snowball, and in relaying this to business, the product or service just takes off and explodes.

Keep your head up… the point I’m trying to get across to you is that not every product, service, startup, or business is going to be successful. Sometimes a product or service is too early to market, and sometimes it’s too late to market… it’s just the way life is, and you don’t want to let it get you down.

Keep the momentum… what you need to understand is that all successful people and businesses have failed, and multiple times… the difference is that they didn’t let it get them down and they just kept on building their snowball (business) until it was so big that it was impossible to stop. This is called momentum… and it’s what you need in business to succeed.

Keep your focus… so here’s what you can focus on over the next few weeks in your startup or small business… start to build that little snowball in your hand, and keep working at it… if you can start to build it bigger and bigger, keep the momentum going, but if it’s just not the right environment for making snowballs (products or services) just realize it as fast as possible and rethink your strategy moving forward.

It’s not easy… this is not easy stuff to decide here, so you may want to get some outside research help to assist you in deciding the longevity and investment of your product or service that you have thus far. A professional can sort out market research relatively quickly, as well as offer helpful suggestions… this is why I recommend working with one.


The main reason it’s important that you connect the dots for your clients, is that just because they have all the dots they need on a piece of paper, it doesn’t mean that they understand how to put them together.

Specialize and focus… this is where you, with your entrepreneurial business, come into play. As an entrepreneur, especially when you’re just starting out, it’s vitally important to specialize and focus on small market segments of business, so that you can solve specific problems, in those specific market segments.

Stay up to date… it’s tough to stay up to date with all the rules and regulations that govern businesses today, but if you can stay up to date, and then present the information that you discover to your clients, in a way that saves them time and money, you’ll definitely increase you sales, and in the process, connect the dots for them.

Share helpful information… it’s a pretty simple idea when you think about it… all you need to do is connect the dots for your clients i.e. share information with them that will show them how they can increase productivity, lower operating expenses, and be more unique in their market segment… and you’re off to the races.

A simple sales process… breaking this down even into more simpler terms… as an entrepreneur, what you want to do, is find a problem that a client is having, create a solution for it, present the problem that you found to your client, share the solution you have for the problem, and close down the sale.

This basically sums the most simple of sales processes. Don’t make it more difficult than it really is… the simpler, the better.


In entrepreneurship, we have the kickoff, this is the start of your business endeavor. Your business isn’t going to be decided in one play, so even if the other team runs it back for a touchdown, just “get up and get ready” to return the ball yourself.

Be observant… now that you received the kickoff, it’s your turn to make a move on offense. Be observant, look at how your competition is setup, look for the gaps in their product or service, and look for their weaknesses. These gaps and weaknesses that you see, may be a good starting point for you to grow your business, this may be the area you want to target first. Grab the “low hanging fruit” first.

Hike the ball… we’re ready to hike the ball and run our first play, it’s time to execute! You want to let your natural intuition take over at this point, everything that you have worked for your entire life is right here, now, in front of you. Relax, have the ultimate confidence in your head that you can achieve what you set out to, then, make it happen. You run the ball for a two-yard gain, this is progress, we all want the touchdown every time, but it’s just not realistic.

Ups and downs… throughout the game we’ll have many ups and downs, you just need to continue to “get up and get ready” after every play. Sometimes you’ll fumble the ball, sometimes you’ll pickup the fumble, the fact is that if you’re not in the game and giving yourself a chance, you’ll never have the opportunity to pickup the fumble. As an entrepreneur, one of the best parts is getting a punt return. Getting a punt return is the added bonus of all your hard work, it gives you the boost in your step for the next couple weeks.

Get up and get ready… as entrepreneurs, we need to measure our business and ourselves in small increments. Like I said before, we all want the touchdown every time, and we all want the million-dollar business acquisition to occur today. Believe me, I speak from personal experience, they will happen, the one thing everyone must do, is stay in the game. You must “get up and get ready” again, no matter what the circumstances. Sometimes you go to the sideline with a bloody lip, sometimes you’re giving the bloody lip, this is business.

The perfect game… here’s a little snapshot of a perfect game for me: stay consistent throughout the entire game; gaining three yards every play; getting an interception and running it back for thirty-yards; throwing a bomb for a forty-yard gain; playing strong and consistent defense (protecting my base); recovering a loose-ball fumble; fumbling the ball myself and fighting to get it back; getting that oh-so-much needed punt return, enabling me to get the extra boost; staying positive throughout the entire game; and most of all, helping my teammates around me be more successful. This is a game, we will all get knocked over on our backs by the competition one-day as well, this is why I recommend to help out your competition within reason.

Hitting the practice field… I hope you’re enjoying your very own entrepreneur game, if you’re not, get back to the practice field, tie your shoes a little tighter, look for the gaps, look for a new target market, and above all, ask for help. Ask for help from your business associates, competition, family, friends, or whomever will listen to you. Talking about things with another person helps make your problems come to the surface, and it helps you find a way to make the problems that seemed so big, to just go away.

Remember, “Life is ten-percent what happens, and ninety-percent what you do when it happens!”

Being a startup entrepreneur, I’ve learned most of my lessons the hard way, and now I share my lessons so that you don’t have to learn the hard way as well. Take what I say, use it, learn from it, and whatever you do, never, ever, give up.


If you need additional help, our team of lead generation and sales development experts are ready to jump into action, just open up a support ticket with us, or call 1–888–370–9917 anytime, and one of our team members will gladly assist you.

This accompanying article, “Business Tips for the Small Business Entrepreneur” will help you out as well. Also, here’s the matching SlideShare presentation if you’d like to present this information to your staff.

The above content is original and was created by Brandon Schaefer, CEO of MyVirtualSalesForce, with all rights reserved. Brandon Schaefer is an entrepreneur, public speaker, author, brand advocate, investor, market segment influencer, and brand advisor.

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