Published inSweet PricingHow Dynamic Pricing Uses Machine Learning to Increase RevenueMachine learning is the technology behind any sophisticated dynamic pricing algorithm. These algorithms make optimal pricing decisions in…Feb 15, 2017Feb 15, 2017
Published inSweet PricingSuper Bowl Ads Included 3 Mobile Games: How Can They Afford It?This year’s Super Bowl commercials included 3 freemium mobile games, with Evony, Mobile Strike and World of Tanks competing for attention…Feb 6, 2017Feb 6, 2017
Published inSweet PricingThe App Store Gold Rush: Why Monetization Is More Important TodayIn 2008, Steve Demeter claimed the App Store was suffering from market oversaturation. At the time, there were 6,000 apps available and…Jan 23, 2017Jan 23, 2017
Published inSweet PricingApp Store and Brexit: Why Developers Need Control of Price ChangesOn Tuesday, Apple announced that they were updating the prices of apps and in-app purchases on the App Store. If developers choose to take…Jan 20, 2017Jan 20, 2017
