Become a member
Sign in
Get started
Brent Merritt
Follow
Strategist at Metric Communications | Writing about media, comms, tech and how they’re measured.
144 Following
128 Followers
·
Profile
Claps
Highlights
Latest
Brent Merritt
Dec 23, 2017
· 6 min read
The power and limits of data-driven campaigning
Two new books reveal the empirical side of politics
1
Brent Merritt
Oct 10, 2017
· 9 min read
A basic intro to data analysis for communicators
It’s math, not magic.
23
Brent Merritt
Sep 26, 2017
· 8 min read
A brief history of media measurement
The 90-year story of why volume metrics dominate digital media
317
2 responses