I’ve been ordering from a local pizza place for the past few months since moving to a new neighborhood in December of 2019. This pizza place is a family owned business by the name of Josie’s Pizza and wings. Being a Chicagoan I tend to be highly critical of pizza. While stuffed Chicago style pizza is great and New York style is wonderful too, my favorite tends to be Sicilian style. That is neither here nor there for this blog post though.

I ran into two occasions where Josie’s delivery was less than favorable. They use a web-system called Chownow, and it usually quotes a delivery time of 1 hour. The two instances I had a problem, the orders were not received for well over 2 and a half hours later. A normal ‘Karen’ customer would probably write them off forever after this. I am not the average person, I understand what it is like to run a kitchen alone (R.I.P. Mo Dailey’s) so I decided that my partners and I were going to just pick up this amazing pizza from here on out. …


Testing out a wire frame is more cohesive than simply asking interview questions. In doing usability research you get to find out how a user will interact with your product. Below is a summary of the usability research I’ve conducted with a fictitious financial aggregator application called Kaya Wallet. Kaya Wallet is designed to help users manage budgets, accounts, credit and seek financial assistance all in one app.

“According to our user testing for Kaya Wallet we have discovered several opportunities to make the user experience more efficient. Currently our highest priority is removing the footer menu icons and leaving that to the hamburger menu. …


Audiences come in many shapes and forms. From childhood, you were an audience during storytime. The storyteller wistfully crafted tales that captivated your mind and kept your attention. Singers and musicians keep their audience by playing to their emotions, their melodies and rhythms tugging at your soul. TV Hosts use wit and quips to keep their viewers engaged. Every audience is guided by content, it fills a need that the audience may or may not know they have. We can make assumptions about what someone may prefer based on our own experiences and opinions. Yet, what works for me may not work for you. This is why research is vital. …


I am no stranger to design, I have been sorting and organizing things for as long as I can remember. When I was in the 4th grade I was asked what I wanted to be when I grew up. I stated that I wanted to be an architect and a veterinarian. I wanted to design and build the animal hospital that I would then work at. I played with Legos, built astonishing things. When I reached High School I started working towards my goal of being an architect first by studying drafting. I ran into a slight problem with a project and it completely crushed my hopes at being the next Frank Lloyd Wright. I still have great respect for Architecture, however we had a rough breakup. My second love, being a veterinarian, never really panned out either. I still love and care for animals. The thought of not being able to save one is all too much of a burden to bear. So I thought the next best thing for me would be a creative type. I could draw, I could sketch and conceptualize, so why not. So I took up the challenge of Multimedia Production and Design, mainly because I was interested in creating Music Videos. …


Today I presented the steps I would take in order to prepare my portfolio and my design process. When I went to school for Multimedia Production and Design in 1999 to 2003, we were never asked the Who?, What?, Why?, When?, Where?, How?, we were just told to ‘do’. I feel like I would have benefited from dissecting the process. If I had kept documentation on the reasoning for my work, who knows, I could have had a great design career. Why was that color chosen? Where was that image taken? Who is my target audience? How did I create this project? Not only would it have helped my design but also my interviews for various positions. …

About

Brian D. Hamilton

UX Student at Lambda, Multimedia Artist since 2001, Cheesecake enthusiast.

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