Brian CroftsinPendo at PendoExcited to Introduce …Pendo at Pendo —a Medium publication highlighting how our product team here at Pendo uses Pendo i.e. dogfooding to build products customers…Mar 23, 2018Mar 23, 2018
Brian CroftsExperiences Over “Things”As a family, we talk about this often. It was a conversation started only a few years ago after we told our children “we’ll be selling our…Mar 1, 20181Mar 1, 20181
Brian CroftsinHackerNoon.comProduct leaders: It’s time to take NPS backMore common than not, Client Success has been owning NPS (Net Promoter Score) in the B2B world. This is good, but not great. I’d like to…Feb 25, 20181Feb 25, 20181
Brian CroftsinMuzli - Design InspirationInspiration Precedes InnovationHow working closely with customers leads to actionable innovation. A few practical tips conducting customer observations and in-depth…Feb 22, 20181Feb 22, 20181
Brian CroftsinHackerNoon.comThe Rise of Product LeadershipLet’s not refer to a product manager as a generalist, a Swiss Army knife, or “CEO of a product.” Instead, let’s refer to product manager as…Feb 20, 20181Feb 20, 20181
Brian CroftsinHackerNoon.comWhat Product Teams Can Learn From Disney’s “Moana”The power of applying insights from immersive experiences in order to fuel innovation — or in the case of Disney — creativity, vision, and…Apr 13, 20171Apr 13, 20171
Brian CroftsinHackerNoon.comBefore the interview, talk to customers.A practical approach to nailing your product manager interviewApr 7, 2017Apr 7, 2017
Brian CroftsinHackerNoon.comMy Two Weeks in IndiaIn late 2014, I was part of a small humanitarian effort that took me and a few Intuit colleagues to rural India for two weeks.Mar 6, 20172Mar 6, 20172