Task Driven AI Software Toolkit.

Brian Jones Francis
5 min readJul 21


Setapp: An AI Productivity Booster

AI Assistant

Discover the power of Setapp, the ultimate productivity companion that empowers you to achieve more with ease.

When you hear people talking about AI being the future, don’t doubt them. The evidence is all around you, as technology deployment occurs even in the most unexpected places.

While it’s true that I already have a well-established roster of regularly used software tools, there are occasions when an unexpected or one-off task arises during the content production process for various formats and platforms. Setapp fills in the gaps where your current software may fall short.

Now, imagine the realm of possibilities with an AI-powered computer desktop task assistant that learns your habits and activities, providing optimized suggestions and actions for completing various tasks. With this in mind, the beginning might just be here…

What is Setapp?

Setapp is a task-driven AI software toolkit designed to supercharge your productivity. Once installed on your computer, Setapp operates quietly in the background, offering a unique approach that becomes evident as you use it.

With the AI-based Setapp Assistant, you have access to a personalized selection of tools relevant to your current task, conveniently displayed as a desktop menu tab.

Desktop menu tab

In short, Setapp is like having a helpful assistant guiding you through an extensive collection of available apps. It serves as an indispensable productivity service for Mac and iPhone users, providing all the necessary tools to tackle daily tasks and accomplish more.

Say goodbye to managing multiple vendors, licenses, and updates. Setapp simplifies the process with a unified interface, giving you centralized access and management of all your applications. This saves you time and effort that would otherwise be spent searching for and handling individual apps.

Save Time
Setapp ensures you’re always up-to-date with the latest versions of its applications. No more manual updates for each app separately. With Setapp, you receive automatic updates that include new features, security patches, and improvements.

A Setapp Scenario

Imagine you run a medium-sized marketing agency that handles in-house production of promotional material. Your daily challenges revolve around project management, graphic design, content creation, and financial tracking.

Now, with Setapp, you can effectively address these challenges and pain points. For instance:

Financial Tracking
Take advantage of financial tracking apps like MoneyWiz and Greenbooks available on Setapp. Effectively manage expenses, invoices, and budgeting. Gain comprehensive financial insights to make informed decisions and optimize your agency’s financial operations.

And just as any good companion would, Setapp also provides support, with additional access to useful “How to” content.

Apps supported with “How To” content.

Other relevant fields in which you are likely to require some assistance include:

Project Management
Utilize project management apps like Todoist and Trello from Setapp’s collection. These tools help you organize tasks, assign responsibilities, and track project progress.

Streamline communication, improve collaboration, and enhance overall project management efficiency.

Graphic Design
Access popular graphic design tools such as Affinity Designer and alternative options like Canvas. Create visually stunning marketing materials, logos, and advertisements, eliminating the need for outsourcing and reducing costs.

Content Creation
Setapp offers content creation apps like Ulysses and MonsterWriter. These tools enhance the writing process, ensuring error-free and well-structured content, thus boosting productivity for your agency’s copywriters and content creators.

Is Setapp Really Cost Effective?

Setapp’s subscription model is highly cost-effective. Instead of purchasing individual licenses, you pay a single monthly fee for access to a comprehensive suite of tools. This reduces software acquisition costs, allowing you to allocate resources to other critical areas.

Whether you’re a business owner, a creative professional, or someone looking to streamline routine tasks, Setapp is a valuable tool. It’s cost-effective compared to purchasing individual licenses for each application, as you can access multiple apps for a fraction of the cost.

Enjoy a user-friendly interface with Setapp, making application installation and management a breeze. Updates are automatically delivered, ensuring you always have access to the latest features, security enhancements, and bug fixes without any manual intervention.

Starting with Setapp: A Simple Guide

1. Visit the Setapp Website: Go to the official Setapp website (www.setapp.com) using your preferred web browser.

2. Sign Up or Log In: If you’re new to Setapp, click on the “Sign Up” button and follow the registration process. If you’re already a Setapp user, log in to your account.

3. Choose Your Plan: Select the subscription plan that suits your needs. Setapp offers various plans, including monthly and annual options, catering to both individuals and teams.

4. Install Setapp: Once you’ve chosen your plan and completed the payment process, you’ll receive instructions on how to install Setapp on your computer.

5. Download and Install Setapp: Follow the provided instructions to download and install the Setapp application on your computer. The installation process is straightforward and user-friendly.

6. Launch Setapp: After installation, launch the Setapp application. You’ll be prompted to log in using your Setapp account credentials.

7. Explore the Collection: Once logged in, you’ll be introduced to the Setapp interface. Browse through the extensive collection of applications available within Setapp’s library.

8. Install Apps: Choose the applications that align with your tasks and projects. With a few clicks, you can install any app from the Setapp library directly onto your computer.

9. Enjoy Seamless Productivity: Enjoy the convenience of automatic updates and a centralized platform for managing all your applications.

10. Stay Updated: Keep an eye out for new app additions, updates, and enhancements that Setapp regularly provides to optimize your productivity.

Overall, Setapp is a revolutionary productivity companion designed to enhance your efficiency and simplify your digital life. With Setapp, you gain access to a wide range of applications tailored to your tasks and needs, all conveniently available within a unified interface.

This innovative toolkit eliminates the hassle of managing multiple licenses and updates, offering a seamless experience that adapts to your workflow.

See my fun Case Study



Brian Jones Francis

Graphic artist & content creator with branding background from long, long ago. What can possibly go wrong?