Brian SwichkowinGhost InfluenceThe Marketing Experience: Shifting Our Focus From Attention To AlignmentThere’s a stark contrast between what can be conveyed through ‘marketing’ and what is imbued within ‘the marketing experience’. The former…Jul 1, 2017Jul 1, 2017
Brian SwichkowinGhost InfluenceCross Discipline Creativity: SFW Client Negotiation Tactics Learned From BDSMCross Discipline Creativity — the utilization of proven tactics and strategies in uncommon environments — is the catalyst for effective…Jun 26, 2017Jun 26, 2017
Brian SwichkowinGhost InfluenceCold Email Case Study: ‘Facebook Fuckery’Last week, I traveled to Gold Coast in Australia to speak at Retail Global’s ecommerce conference and exhibition about the logic and…Jun 9, 2017Jun 9, 2017
Brian SwichkowinGhost InfluenceFacebook Says My Ads Are “Against Their Advertising Policies,” What Should I Do?If you’ve managed Facebook advertising campaigns, you’ve likely gotten the dreaded “Some of your ads are disapproved” email which abruptly…Jun 9, 20172Jun 9, 20172
Brian SwichkowinGhost InfluenceDeveloping Content That Expands Your Personal Brand And Generates LeverageSetting yourself apart from the crowd as a personal trainer, yoga teacher, circus performer, etc. can seem daunting while the process of…Oct 1, 2016Oct 1, 2016