Insights from working during the Covid-19 pandemic.

Usability testing is probably the least glamorous, yet extremely important aspect of user research. We were recently forced to work from home for an extended period of time and therefore switched over to conducting all our usability testing remotely. This is what we’ve learnt 🤓

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The Do’s

Run at least one pilot test

Before sending out your invitation to hundreds of potential participants, it’s always a good idea to test the process end-to-end with one or two of your colleagues. This will not only tell you whether your instructions and tasks are worded intuitively, but also give you an idea of how easy (or hard) it is to join the session by installing the respective user testing software (Zoom, Lookback, etc.). Getting this feedback for a range of devices other than your own, can give you valuable insights into potential issues that may arise while setting up or during the session. …

Real life isn’t just one place. It’s also hardly ever like a usability testing lab.

There are a variety of different usability testing approaches — from high-tech usability labs to remote testing or quick coffee shop sessions.

Although the choice of methodology and setup for usability testing depend on the research objectives, the users and the product itself, there is no doubt that it’s important to create a scenario that is as close to real as possible. Here’s why.

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Illustration by Annie Loxton for MakeReign.

Why you should be realistic.

Designing for mobile implies that we are designing for multiple different environments and contexts. …


Britta Graewe.

Head of UX at MakeReign | Ex-Neuroscientist. Likes to create experiences that please users’ eyes & brains.

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