Two years ago I started with a short scope project based on the Ice Bucket Challenge.

In endless autoplaying Facebook videos, people raise up buckets filled with water&ice, announced their philanthropic intentions, and turn the buckets over their heads. Breathless, they would nominate 3 friends, demanding that they do the same upon penalty of a charitable donation to ALS. It was viral. Lots of people uploading videos with challenges.

Alert: Lots of stars challenging between themselves (Mark Zuckerberg challenged Bill Gates, Katy Perry challenged Madonna…)

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My first challenge was the data. Lots of stars publishing the challenger via different sources.


I’m a Product Manager. In my first short post I want to share one thought about my role in software teams.

In my +5 years working as PM my know-how evolved. My obsession was about products that matter (I used to say ‘I´m focus on products products products’). As time went by, I understood that a product is the result of a vision and a vision is usually a result of a problem (one to be solved).

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A product is the result of a vision

Regardless if you work on a new product, a new feature or solving a bug, you should follow your vision. I wish I…

Bruno Balzani

Argentinian. 58% Product Manager 42% dev. Business Administration & Information Systems major at Technological Institute of Buenos Aires. https://defire.io

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