Bruno Fiorentini – Medium

Bruno Fiorentini

Bruno Fiorentini

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It is not that I used to go out a lot before all this happened. Inevitably I ask myself today, what if I did? In a way, I am one of those…

May 1, 2020

May 1, 2020

Bruno Fiorentini

Now and Then

One devastating side effect of the crisis we are living in is the xenophobic attacks against Asians and Asian descendants. Examples are…

Apr 18, 2020

Now and Then

Apr 18, 2020

Bruno Fiorentini

2020 — The Year That May Never Happen

It is still April, but with eight months to go, it looks like 2020 chances to happen are not too good. In this article, I want to discuss…

Apr 5, 2020

Apr 5, 2020

Bruno Fiorentini

Why Are People Hoarding Toilet Paper?

It is everywhere on social media and in the news, pictures of empty toilet paper shelves on supermarkets. This morning, I woke up to a…

Mar 19, 2020

Mar 19, 2020

Bruno Fiorentini

How should a company prepare for an unforeseen crisis like the novel coronavirus?

The real question is: How predictable is the future? The simple answer is that it depends on what you are trying to predict. A major virus…

Mar 6, 2020

How should a company prepare for an unforeseen crisis like the novel coronavirus?

Mar 6, 2020

Bruno Fiorentini

A Fresh Start

It’s hard to let go of the past. Still, if you want to succeed in a world that changes at a frantic pace, you will need to be able to let…

Feb 27, 2020

A Fresh Start

Feb 27, 2020

Bruno Fiorentini

The Four Ps of Amazon

The Marketing Mix is a model developed by Neil Borden that was refined by E.J. McCarthy, who proposed the concept of Four Ps of Marketing…

May 15, 2019

May 15, 2019

Bruno Fiorentini

Branding in the Amazon Era

Key Concepts .

Apr 20, 2019

Apr 20, 2019

Bruno Fiorentini

FI/RE — Financially Independent, Retiring Early

This is not a new discussion. In fact, I remember having those conversations in the nineties with my peers. How much do you need to retire…

Oct 19, 2018

Oct 19, 2018

Bruno Fiorentini

Bruno Fiorentini

Executive Coach | Career Development Coaching | Organizational Coach — a researcher of human development, multigeneration workplace, diversity, and inclusion.

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