Last, make sure that you add UTM parameters to your URLs. You need to do this because a lot of the traffic coming from these ads won’t have referrers set. Adding UTM parameters helps you know the traffic source. Google it.
The No-BS Approach to Building Your SaaS Startup’s Launch List (Part 2 of the Epic Guide to…
Clifford Oravec
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Like Clifford Oravec points out, UTM Links are vital to tracking your marketing results.

Most resources for understanding them read like they were written by a PHD statistician.

If you’re interested in a plain-english guide to UTM Links, grab a free copy of my 5-part email course.

You’ll learn exactly what a UTM Link is for, how they work, how to use them in a way that makes your life easier later (when it comes time to analyze), and even when to avoid using them.

Hope you enjoy the course!