Best Way To Rank Links

Reduced Link graphs give search engines the ability to pinpoint high-quality websites and delete low-quality sites that are just spam by using link ranking calculations. Recent research shows that link graphs can become an integral part of ranking links. This piece will discuss current research and patents centralized around explaining just how link graph algorithms function.

Being equipped with the Knowledge of how algorithms work can paint a more precise picture of what we can accomplish. Coincidentally, this belief can also work in reverse. The absence of credible research or patents can also point to the fact that a theory claiming to know how search engines order sites may be wrong.

Being able to decern between what is possible and what is not will help you weed out the dead-end ideas and focus more on what is backed up by credible sources.

No one can say that search engines use link graphs with absolute certainty. However, research does show that reduced link graphs pose an active threat to spammers. Therefore, the probability that search engines use some form of link graph is highly likely.


Research done on reduced link graphs have shown that one could improve search outcomes by getting rid of unwanted links from a link graph and then using an algorithm to rank those that were left. This recent discovery showed that there is ample room for improvement by using trained classifiers to seek out links to remove and add better links as a replacement. Further research has shown that this can work exceptionally well.

A research study that I will cite is ”Measuring Similarity to Detect Qualified Links.” This study showed that removing unwanted links before the actual process of ranking can result in a drastic decline in spam and an increase in better search results.

Link Removals

Two links are removed immediately, advertising and navigational links. The entire process deems these links as noisy because they do not recommend target pages. Removal of these links, therefore, allows for a smoother retrieval process.

The primary goal of the research paper ”Measuring Similarity to Detect Qualified Links” was to determine the appropriate links used for web analysis. To determine the appropriate links they suggested using ”qualified links,” meaning they filtered out those that weren’t similar to the desired target. The filtered connections are known as disqualified links, and this inevitability leads to a smaller link graph known as a reduced link graph. The search engine will then use the reduced link graph to run its rankings.

This process is inevitably a step into the future because it focuses on the links that are between the sites and gets rid of the unqualified links. SEO learners should understand the reduced link graph because it is essential.

Do Popular Search Engines Use Reduced Link Graphs

Popular search engines generally don’t discuss if they use reduced link graphs. Given all the advantages that reduced link graphs convey, its a high probability that popular search engines widely use it.

How SEO Are Affected By Reduced Link Graphs

Understanding how reduced link graphs work and how current algorithms work can aid you in formulating an effective ranking strategy, as well as understanding the reasoning behind the fall of some SEO strategies. The ultimate take away is that reduced link graphs are possible, which offers more hope than any policy centralized around nothing.