Hannah, great article.
Simon Moss

Thanks for the thoughtful comment, Simon! That’s a great analysis of influencer marketing on social media!

I’m curious to see how influencer marketing on social media will develop, especially when sponsored posts become more and more common. I believe Facebook and Instagram have been testing a “Sponsored” tag for influencer-brand partnerships, which I think is great as it keeps things transparent.

Thanks again for your thoughts, Simon!