Aug 24, 2017 · 1 min read
Not to split hairs, but this isn’t strictly true. Yes, “smartphones” existed before iPhone, but would anybody really consider it equivalent to other market offerings? It was so different (and better) that it utterly destroyed everything that came before, and everything after is just variation of its original theme. So from this context, Apple waits until it has something better, which is almost always different!
