Why you should validate your business idea before wasting time and money building it in 2022!

Everyone has an idea but doesn’t know if it will work.

It’s great to have a startup idea that we are excited about, but even better to know if it has potential before wasting so many resources developing something that, maybe doesn’t have a big enough market or isn’t really a pressing pain point.

For a creator or builder, it is hard to stop brainstorming and coming up with new business models. So, for those, this isn’t an option. It’s a must. Why? You can save your time focusing on building the ones that will work.

“Focus on being productive instead of busy.” Tim Ferriss

We all want productivity, so let’s get to the point. We are sharing our 2022 free top 3 startups resources to help you validate your new startup idea:

  1. Startup Validation Framework — This free tool on Miro allows you to test and validate your business value proposition with real users. It helps you define your market segmentation and your unique selling propositions. If possible, we recommend doing this exercise together with your team members or even mentors, in order to be exposed to different perspectives. In addition, you can purchase the guidebook with step-by-step instructions to speed up and help you go through the process. Use the code 20OFF to get a 20% discount.
  2. Y Combinator Youtube Channel — This video in particular, by Kevin Hale, American investor, and entrepreneur, helps you to understand the process of evaluating ideas and how you should think about the startup you want to create.
  3. Reddit — This platform is a network of communities (subreddits) where people can dive into their interests, hobbies, and passions. Therefore, it can be a great place to collect some ideas and feedback, as well as share your own, by navigating subreddits related to your sector. We also suggest taking a look at r/business_ideas and r/startups to start.

For those who came this far, we have a bonus for you: The Mom Test by Rob Fitzpatrick. It is a great book where you will find a practical guide that will “save you money and a heartbreak.” One of the best tips is not asking anyone if your business is a good idea. Find out by yourself.

We hope this simple article helps guide you towards a better direction, where you can develop good ideas and increase productivity without wasting money and time with these free resources for startups.

About Build Up Labs

Build Up Labs is a startup studio that ideates, builds, and grows several startups in parallel, based on a lean process. We generate and validate digital product ideas by creating new ventures.

In 2020, we launched our Startup Incubator, supporting early-stage startups growth with mentorship, networking, investment, networking opportunities, and a like-minded community.

Do you want to be a part of a promising growth journey in the digital ecosystem? Join our Incubator today!



Build Up Labs - startup studio & incubator

We help digital product and service founders build and grow their businesses.