Bulleon Phase 6

Ryan Keene
4 min readSep 2, 2018

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As more businesses embrace the e-commerce model, the need for efficient payment gateways and shopping carts integration services in the transaction cycle has been increased. Bulleon payments gateway for merchants represents a one-stop solution in this direction.

This tool enables merchants to receive cryptocurrency/Bulleon (BLN) and facilitates it’s easy as well as aid merchant accounts in their interaction with other Bulleon services and tools (Bulleon Debit card, Exchange, Bulleon Mobile/iOS/Android/Web app).

Key Features of Our Service:

· Point-of-sale for merchants

· Integration with Bulleon Debit card

· Bulleon Exchange API (crypto to fiat and reverse conversion service)

· In-store Payments (Merchant can accept cryptocurrencies for e-commerce and physical stores)

· Easy integration on e-commerce platforms

· Accept cryptocurrencies in physical stores with Bulleon app (Instant FIAT/crypto convert possibility)

· Easy reporting tools

· Web Payment Buttons

· E-commerce integration with any external systems or tools

Existing E-Commerce Payment Models and Their Shortcomings

The existing traditional payment gateway model integrates into an e-commerce website’s shopping cart by collecting payment information provided by customers at the check-out. The gateway then encrypts the data and transmits it to the card issuing bank for authorization. The authorization response is then sent to the merchant and is displayed to the cardholder. In essence, the payment gateway serves for web-based merchants the same purpose that a point-of-sale (POS) terminal does for brick-and-mortar businesses. Apart from slow transaction speed, this model means cardholders share a lot of personal information in the process and ultimately get to pay, sometimes double, processing charges.

The Bulleon Advantage

Unlike the traditional payment gateway model above, Bulleon e-commerce payment gateway brings on board Blockchain smart contracts crypto technology to speed up the process more securely and privately, eliminating the issue of double transaction charges while doing so. With the Bulleon merchant account service, merchants can accept cryptocurrency in place of fiat through a seamless connection of the merchant’s physical and/or virtual check-out tools with Bulleon’s crypto-fiat exchange interface.

How it works

(a.) For Non-Crypto Cardholders

1. The cardholder fills out an online payment information form to pay for a purchase at an e-commerce website’s check-out.

2. The Bulleon gateway interfaces between cardholder’s bank and converts cardholder’s input into cryptocurrency through Bulleon Exchange API.

3. The Bulleon gateway then connects the merchant’s physical and/or virtual check-out tools with Bulleon’s Exchange API to process payment.

4. The merchant can decide to convert sales back to fiat via the Bulleon Exchange API or retain payment in cryptocurrency

(b.) For Bulleon Debit Card Holders

For Bulleon Cardholders the process is even simpler.

1. The cardholder pays for anything on merchant check-out with their card by inputting the value of their purchase on the Bulleon gateway web, app or physical point of sales button. Instant validation takes place and transaction is done. No bank, card issuer or processor downtime or charges!

2. The merchant can decide to convert sales back to fiat via the Bulleon Exchange API or retain payment in cryptocurrency

(c.) For Other Cryptocurrency Card Holders

1. The cardholder pays for anything on merchant check-out with their card by inputting the value of their purchase on the Bulleon gateway web, app or physical point of sales button. Bulleon Exchange API then converts the cryptocurrency to Bulleon and adds the full payment to merchant’s Bulleon account settlement.

2. The merchant can decide to convert sales back to fiat via the Bulleon Exchange API or retain payment in cryptocurrency

Integration with Any External Systems or Tools

Using our Bulleon Exchange API, JavaScript API & webhooks, merchants can supercharge their e-commerce platform integration: connect with inventory management systems, drop-shipping solutions, email marketing platforms, POS solutions, CRMs, and use Bulleon encrypted data bank with their favorite tools to create an efficient omnichannel shopping experience!

Our feature-rich gateway processes online card payments as well as popular alternative payment methods from any device (mobile/laptop/in-app) in a secure, fast and consistent manner. The gateway is highly reliable and is designed to provide high availability, even in times of peak transaction volumes. A single integration enables access to a variety of innovative solutions and connects each merchant to a large number of acquirers via our vast global network.

Benefits of Our Service

The benefits of our smart solution include:

1. Increased Sales: The rollout of our new payment acceptance technology will help merchants reach a tech-savvy generation and increase sales.

2. Guaranteed Security: Build trust and ensure safety to overcome security concerns using infrastructure and technology which adheres to standard safety and security protocols.

3. Optimized Checkout Conversion: A seamless payment process and tools to aid convenience to minimize basket abandonment.

4. Reduction in Operational Costs: Utilize a single solution to meet all global needs.

5. Enjoy Global Appeal: Because we offer the best conversion rates from digital to fiat currency and Bulleon is spendable anywhere.

The list of services our platform offers as listed above make us a top choice for any serious e-commerce business today. All of the business types below can partner with us for an optimal e-commerce platform leveraging on the revolutionary Blockchain technology.

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