Kaleigh BurkeAbout MeI am a sophomore at High Point University pursuing a bachelor’s degree in Strategic Communication. I have a strong background in writing…Apr 26, 2016Apr 26, 2016
Kaleigh BurkeAgency ExperienceMy advertising package for Talenti Gelato & Sorbetto. This package was developed by a group simulating a traditional advertising agency…Apr 26, 2016Apr 26, 2016
Kaleigh BurkeOnline AdvertisingMy online advertising package for Clorox Bleach. This package features two .gif ads and a traditional Facebook ad. I used the recent pop…Apr 26, 2016Apr 26, 2016
Kaleigh BurkeMagazine Print AdvertisingMy advertising package for Sharpie permanent markers. I chose to focus on the college-age market for my ads. The three ads feature various…Apr 26, 2016Apr 26, 2016
Kaleigh BurkeCopy AdvertisingMy advertising package for the new Motorola moto X PURE EDITION cell phone. This project focused on varying copy between magazine and…Apr 26, 2016Apr 26, 2016
Kaleigh BurkeDirect Mail AdvertisementMy direct mail advertisement in the style of a postcard for Propel flavored water. My ad was designed outside of the traditional imagery of…Apr 26, 2016Apr 26, 2016
Kaleigh BurkeGuerilla AdvertisingMy guerilla advertisement for Nissan Cup Noodles. I chose to style my ad with the elevator as simulating a microwave opening. My ads would…Apr 26, 2016Apr 26, 2016
Kaleigh BurkePoint of Purchase DisplayAn example point of purchase display for El Yucateco hot sauce. I styled my three-sided POP display to resemble a flame that featured…Apr 26, 2016Apr 26, 2016