Benoit VatereHow Conquering Blockchain’s Ease-of-Use Issues Will Lead Gen Z to Adopt NFTs En MasseFor the better part of the last decade, virtual goods have remained off-chain, siloed to their native platforms such as online communities…May 19, 2022May 19, 2022
Benoit VatereJoining the Rolling Stone Culture CouncilSince founding Mammoth nearly a decade ago, I have been committed to redefining mobile entertainment and digital identity by developing…Apr 27, 2022Apr 27, 2022
Benoit VatereGoodbye “shoe box”: How Gen Z stores memories todayRemember the days when we used to stash our favorite mementos and keepsakes in old shoe boxes? I’m talking about those sentimental items…Feb 14, 2022Feb 14, 2022
Benoit VatereDecentralized virtual identity: A new standard for Gen ZAs I continue to dig into how Gen Zs express themselves online, I applaud how unique and diverse they are, and proud to be, but what I also…Nov 22, 2021Nov 22, 2021
Benoit VatereGeneration Z: Identity and expression in the digital worldThe rise of virtual worlds and metaverses have become a major player in Gen Z’s social lives and self-identity.Sep 1, 2021Sep 1, 2021
Benoit VaterePrediction Master: Our latest collaboration with SnapchatGiven our shared beliefs in the intersection of gaming and content, Snap recently approached us to build a product for Snap Minis.Jun 11, 2020Jun 11, 2020
Benoit VatereinThe StartupGeneration Z: What media means to them and how they consume itBy Benoit VatereApr 8, 2020Apr 8, 2020
Benoit VatereYarn partners with Warner Bros.’ DramaFever to bring K-Drama micro-storytelling to your phoneOur Yarn app is an incredible platform for millennial fans to stay engaged with their favorite characters beyond movie screenings and TV…Sep 27, 2018Sep 27, 2018
Benoit VatereOur latest Partnership with Snapchat brings Wishbone polling to millions moreOur Wishbone app continues to be a well-loved app for teens to share their opinions, with hundreds of millions of them casting their votes…Sep 13, 2018Sep 13, 2018
Benoit VatereFacebook’s News Feed Changes are a reminder that owning your distribution is keyWhen Facebook announced their plan to change its News Feed algorithm to prioritize posts from friends and family over public content it…Mar 15, 2018Mar 15, 2018