Christopher HooverWorried you’re a lousy manager? It’s probably not all your fault.Managing people can be rewarding. It can also be a true pain in the ass.Apr 25, 2016Apr 25, 2016
Christopher HooverIt’s surprisingly hard not to kill a promising business.To nurture early wins into mainstream success, a company (usually) needs to pick a market and then pour energy and effort into dominating…Mar 31, 2016Mar 31, 2016
Christopher HooverB2B marketing is largely crap. Here are four keys to improve it.The CMO council recently said that most B2B marketing efforts are, by and large, terrible.Mar 21, 2016Mar 21, 2016