Caley RoutledgeinThe StartupHow Byte Is Avoiding Vine and YouTube’s Monetisation MistakesVine’s successor ‘byte’ has outlined a unique model for revenue sharing to help it win favour with creators, and it’s unlike anything else.Feb 5, 2020Feb 5, 2020
Caley RoutledgeThe Complex Reality of Making Money on YouTubeYouTubers are racking up millions of views “revealing” what they earn on the site. But their insights also expose the tough reality of…Jan 20, 2020Jan 20, 2020
Caley RoutledgeinThe StartupThe Most Influential Videos on YouTube this DecadeBack in 2010, 24 hours of content were uploaded to YouTube every minute. By the end of 2019 that has increased to over 500 hours per…Dec 31, 2019Dec 31, 2019
Caley RoutledgeinThe StartupCould YouTube Remove the View Counter?In the wake of Instagram removing likes, could YouTube follow suit with the view counter?Dec 22, 20191Dec 22, 20191
Caley RoutledgeinThe StartupYouTube Rewind 2019: from publisher to platformI am, without a doubt, convinced that Spotify spends the year subliminally tapping into our subconscious minds via hidden audio cues…Dec 9, 2019Dec 9, 2019