commercetools is the world’s leading platform for next-generation B2C and B2B commerce and one of Cappasity’s official partners

commercetools, the world’s leading next-generation commerce software company that helps retailers create unique and engaging digital commerce experiences everywhere, offers its customers a wide selection of supported third-party integrations. Cappasity has recently joined this list of technology providers to allow clients of the platform to demonstrate their products in 3D and enhance the customer experience.

Today, Ivo Bronsveld, Head of Integrations at commercetools, will share his vision for the customer experience of the future and talk about the tech tools that will help retailers get there. Without further ado, let’s get started.

commercetools has shot up the ranks from Visionary to Leader in Gartner’s latest Magic Quadrant for Digital Commerce. Congratulations! …

Medialinks is the leading digital marketing agency in the UAE

Located in Dubai and Doha, Medialinks is a full service digital marketing agency that builds lasting value digital services for its clients. The Cappasity and Medialinks partnership will help the agency’s clients enhance the experience they offer by introducing fully immersive 3D content. Brands that incorporate 3D imagery into their websites and mobile apps will boost engagement, as their customers will be able to rotate any product, examine it from all sides, and zoom-in to view potential pain points.

Medialinks believes that continuous improvement and an agile approach to technology prepares businesses to face competition. As the leading digital marketing agency in the UAE, Media links assists in helping their clients unlock their full digital potential in terms of web presence by introducing innovative marketing strategies, tailor made web designing and robust coding. …

Watch the tutorial and start creating 3D Views today!

High quality product imagery is crucial for apparel e-commerce: 75% of customers rely on visual content when deciding on a potential purchase. But crucial doesn’t have to mean complicated. Right now you can digitize any clothing in 3D with the 3DShot app and showcase the results on websites or marketplaces.

Digitizing apparel in 3D is easy:

1. Find a well-lit spot and open the 3DShot app.
2. Move slowly around the model. We recommend shooting on live models for a better fit and a more professional look.
3. Use Сrop to remove unnecessary details, apply Brightness and Contrast to make the colors stand out. …

The list of the company’s clients includes several big names, such as Cisco, IKEA, Nivea, Philips, Samsung, Leroy Merlin, and many more.

AD-TRICK is a dedicated and creative team with more than 20 years of experience in corporate design, brand activation, and digital marketing. The Cappasity and AD-TRICK partnership will add significant value to the services already provided by the agency. Its clients will be able to showcase their products in an interactive 3D format, enhancing the customer experience and making it fully immersive.

AD-TRICK specializes in building a visual narrative that places art at the service of marketing. By developing relevant, unique, and authentic stories for each project, the agency creates an emotional connection between the brand and the consumer in a clear and engaging way. …

The company counts many exceptional brands among its clients, including Louis Vuitton, Jacquemus, Hermès, Lanvin, Balenciaga, Dior, Saint Laurent, Paco Rabbane, Guerlain, Fenty, and many more.

Sheriff Department Group creates the highest quality visuals to meet their clients’ specifications, budget, and deadline. The Cappasity and Sheriff partnership will add significant value to the services already provided. The company’s clients will be able to make their products truly stand out in an interactive 3D/AR format, enriching the viewing experience and making it vibrant and unforgettable.

Brands that incorporate 3D imagery into their websites, mobile, and even AR apps will boost engagement, as their customers will be able to rotate any product, examine it from all sides, and zoom-in to view potential pain points.

Sheriff Department Group offers brands a great way to make their visual storytelling shine. By bringing together four departments under one umbrella: Sheriff (Digital Capture & Analogue Photography), Sheriff+ (Consulting & Studio Design), Post Production Dpt. (Photography Post Production & Fine Art Printing), and Motion DPT (Creative Editing & Film Post Production), the company makes sure that not a single type of visual asset is missing. …

Cappasity, платформа для создания и интеграции иммерсивного контента, и «Фотомеханика», производитель поворотных столов для 3D-фотосъемки, объединили свои усилия для создания профессионального решения для e-commerce. Ритейлеры смогут наладить потоковое производство интерактивного 3D-контента, используя кроссплатформенное программное обеспечение Cappasity, которое управляет поворотными столами «Фотомеханика».

Для производства 3D/360-контента ритейлерам достаточно будет разместить предмет на поворотном столе, запустить вращение стола и начать запись видео. Программа Easy 3D Scan создаст интерактивное 3D-изображение на основе снятого видео, и полученный контент можно будет разместить на сайте, в мобильном приложении или даже в дополненной реальности. Инновационный покупательский опыт повысит вовлеченность посетителей магазина и увеличит продажи.

Программное обеспечение Cappasity работает с любыми фотокамерами и совместимо с операционными системами macOS и Windows. Достаточно 3–5 минут на создания одного артикула. Данные сохраняются в формате 3D View, который совместим со всеми браузерами и устройствами. Формат уникален благодаря наличию функционала стриминга данных и при этом дает возможность рассматривать 3D-изображения товаров в максимальном разрешении и без потери качества. …

Explore the ways in which the 3DShot app can be used to attract the next generation of customers

Available within the 3DShot app, the 3D Review recording mode enables the creation of short, interactive, and authentic content that appeals to Gen Z and millennials. In our previous post, we introduced you to the benefits of 3D Reviews for jewelry. Now it’s time to provide you with a guide to 3D Reviews for clothes.

Make shopping easier for your customers with virtual try-on

Retailers have been making forays into virtual try-ons for some time, testing AR-powered apps to try and replicate the in-store fitting rooms. In 2020, the technology is showing some impressive results. …

Apply for the special offer today and get a free one-year Pro subscription to the Cappasity services!

Businesses that showcase their products in 3D benefit from enhanced customer experience, improved engagement, higher sales, and fewer returns. Today you can get a free one-year Pro subscription for your online store (~$1200 value) and digitize your products in 3D by applying for the 3DShot & PrestaShop special offer.

To get the free Pro subscription and take advantage of interactive 3D content, take the following steps:

• Download the free 3DShot app for iOS and use it to shoot 3D Views of your products, then upload them to your Cappasity account.
• Submit the links to your Cappasity account and your PrestaShop store through the form on the 3DShot & Cappasity Special Offer website. …