Here at Cappasity we have prepared a set of instructions on how to integrate interactive 3D Views of items into online stores built on WooCommerce. After uploading your 3D Views into the Cappasity account, you can add several annotations to every item to make the product card even more informative and engaging. Let’s dive right in.

The 3DShot app is an innovative solution by Cappasity that allows anyone to create high quality 3D Views of products with only a smartphone. 3DShot has been created so that all you need to make an interactive 3D image of is your product, decent…

Shooting glass objects, especially if they are transparent, can be quite a challenging task, but it is easily feasible with Easy 3D Scan. Here at Cappasity we have prepared a set of foolproof instructions on how to get a perfect 3D View of virtually any glass object. Let’s dive right in.

Photographing glass objects is considered to be one of the most challenging tasks in commercial studio photography. It seems like getting an image of a glass object without any reflections is next to impossible. Glass has a highly reflective, glossy surface, which has to be meticulously cleaned before…

Are you getting bored of taking your usual photos? Or feeling like your visual content on social networks is not engaging anymore? Let’s see how immersive content can enhance your daily life through technology and spice up your social media profiles.

Shoot inspiring 3D Views of nature

One of the best things about shooting nature is that it’s so accessible. It’s all around you, and there’s no need to travel far to find picturesque locations. With the 3DShot app, you can take your nature photography to the next level and make it more engaging. …

Whether you’re planning to digitize accessories, apparel, electronics, or cars in 3D, there are plenty of suitable backdrops for your 3D images. To get the best of the 3DShot app and showcase your products in the most attractive way, check out these location ideas for creating outstanding 3D Views.

#1 Create 3D Views of your items on a white wall backdrop

Using a seamless white background is one of the easiest and best ways to draw a consumer’s attention to your item and let them focus on its every tiny detail. …

When shooting gadgets, we can often face issues because of screen glare, reflections and insufficient brightness. There are some tricks to avoid this that will make shooting easier and more convenient. For example, to get rid of glare, rearrange the light, and black flags will help to remove reflections on the screen. In order to control the brightness of the screen, match the external lighting so that the gadget screen will be brighter against its background. Here at Cappasity, we have prepared a set of useful tips on how to get the perfect 3D View of a gadget in just…

Students and beginner creative professionals can make their portfolios stand out in the highly competitive market by making it immersive, switching from two-dimensional photos and videos to 3D View. Cappasity is here to help young talents showcase their best work in an innovative 3D View format by offering free subscription plan upgrades ($1200 value per year) for the Cappasity platform, the 3DShot app and the Easy 3D Scan app.

Let’s dive into the details.

Why choose a portfolio in 3D?

In many industries, a portfolio is a key element in hiring a professional. While portfolios used to be presented on…

The global market of online auto marketplaces

Today’s hectic lifestyle has a massive impact on the growth of the automotive industry, which is rapidly moving forward. While e-commerce has become the new normal for almost all industries, from clothing to electronics, auto marketplaces have always lagged behind because most customers prefer to choose a car in the dealership. However, consumer interest in car marketplaces is growing as a result of an increasing millennial population and the benefits of Internet usage. A wide choice of vehicles, and fast and reliable supply to customers, make online automotive marketplaces more convenient than other conventional retail options.

The market is a…

Using 3D immersive content gives customers a visually compelling, interactive representation of products and helps to bridge the gap between online and offline shopping. At the moment, immersive content is not available on many popular marketplaces, so adding it to a platform’s features can help it stand out in tight competition. The 3DShot app allows any seller to make an interactive 3D View of a product using only a smartphone. By providing access to the 3DShot app, marketplaces or classifieds allow their sellers to produce immersive content for free and use it to promote their goods.

3D content as a…

Cappasity is offering an awesome deal to anyone who is interested in adding immersive content to their website to boost sales: upload at least ten 3D Views of your products, made with the 3DShot app, to your online store and get a one year subscription ($1,200 value) for free! Let’s dive into the details.

Immersive content as a booster for sales

3D imagery is tremendously helpful for increasing consumer engagement and eventually boosting sales. Cappasity has conducted a survey showing that 8–35% of our clients reported an increase in sales conversions after integrating an innovative solution with 3D Shot app…

В 2021 пандемия способствовала тренду, в котором инновационные и иммерсивные способы примерки одежды стали как никогда востребованными. Несмотря на то, что многие компании уже присматривались к интеграции видео в высоком разрешении, а также 3D-контента в свои сайты, многие из них были застигнуты врасплох прерыванием международных логистических цепочек и отменой крупномасштабных мероприятий. Компании столкнулись с острой необходимостью внедрения инновационных форматов, которые могли бы сделать их присутствие в онлайн более заметным, удержать существующих клиентов и потенциально привлечь новых.

Согласно Тиффани Хсу, директора по закупкам товаров для Mytheresa, основными проблемами перехода из оффлайн в онлайн является низкое качество контента и длительное время потребления…

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