CappasityinCappasity BlogRetailers should focus on customer loyalty and brand awarenessNew research from IDC and SAP emphasizes the importance of retailers prioritizing enhancing customer loyalty and brand awareness for…3 min read·2 days ago----
CappasityinCappasity BlogHow immersive tech improves the customers’ shopping journeyModern-day shoppers are more focused on experiences than on material possessions. So e-commerce companies must strive to make the online…4 min read·5 days ago----
CappasityinCappasity BlogConvenience and consistent UX are more important than price for many consumersUS consumers see factors such as convenience and UX consistency as being more important than price when it comes to making a purchase…3 min read·Apr 15, 2024----
CappasityinCappasity BlogHow technology defines the future of fashionThanks to the accelerating effect of technology, today’s fashion moves faster than ever. Let’s look at the hottest technologies that you…4 min read·Apr 11, 2024----
CappasityinCappasity BlogAI is expected to improve marketing strategiesAccording to a report from the Conference Board, CEOs have high expectations when it comes to the marketing benefits of AI. Many are…3 min read·Apr 8, 2024----
CappasityinCappasity BlogHow immersive tech benefits marketing teamsImmersive technology is revolutionizing the way marketing teams engage with their audiences. In this article, we’ll explore the myriad…5 min read·Apr 5, 2024----
CappasityinCappasity BlogAI-powered personalization is the most impactful trend of 2024AI-powered personalization looks set to be the standout trend of 2024, as highlighted in the latest annual report by RSW/US. Let’s take a…2 min read·Apr 2, 2024----
CappasityinCappasity BlogHow immersive retail enhances shopping experiencesImmersive retail is a cutting-edge strategy that utilizes technology to deliver captivating, interactive, and tailored shopping…4 min read·Mar 28, 2024----
CappasityinCappasity BlogHow fashion brands provide connected customer experiences with the help of immersive techStores are no longer just about selling products. They have transformed into spaces where intangible ideas come to life, offering immersive…4 min read·Mar 25, 2024----
CappasityinCappasity BlogHow immersive tech improves secondhand shopping in e-commerceThe European recommerce market was worth 94 billion euros in 2022 and 2023. And it’s expected to grow by 14% in the next three years. With…3 min read·Mar 21, 2024----