Incorporating technology in businesses
In today’s ever-evolving world, embracing technology has become essential for businesses to stay relevant and continue solving the cargo industry’s most pressing challenges.
As technology continues to grow, businesses need to adapt to the changes that come with it and recognize the benefits that new technological resources can bring, opening up new possibilities and opportunities.
A relevant example of this is the recent increase in AI tools available for the general public, which has sparked mixed opinions among society. While some individuals believe in the potential they create, many others have developed a fear of being replaced in their respective work fields.
However, by learning to work with these instruments and automating processes, companies can make a streamline workflows for them and their team members, while also potentially reducing labor costs in the long run.
As businesses, if we do not stay up to date with technology, we will eventually risk becoming irrelevant to our customer base. In addition, resourcing to technological tools should be done with real-world problems in mind. There should be a constant balance between innovative and applicable for the real world.
An accurate way to accomplish this is paying attention to what the industry needs right now. Your service/product should meet demand, not create it. Receive and comprehend feedback from those who know the market the best: the end users. In the same way that everyone company has their own goals, the approach to introducing innovation should be done with said goals in mind. Identifying the right types of technology for one’s products as well as customers’ needs.
In the case of CargoSprint, as a company that creates digital solutions for the cargo industry, we are exposed to this sector’s constant transformation; and we are good at embracing chaos and changing with the times. We have learned firsthand that listening to the people who use our products is the right approach for developing future solutions.
While the introduction of technology to this and many other industries may seem to be slow-paced, companies should take advantage of the new possibilities this presents, being able to learn to evolve while staying true to their business’s mission and identity, prioritizing development and internal growth.
By Elisita Montoya
