carinainAngry ThoughtsRethinking our roles as designersA few days ago I was talking to a friend about how the relationship between people and companies has changed and how it will continue to…Oct 16, 2017Oct 16, 2017
carinainAngry ThoughtsA brand is the product of a thousand small gesturesCan we use the word “brand” when we’re speaking about the logo, the symbol or even the name? Though technically they aren’t a brand, we can…May 26, 2017May 26, 2017
carinainAngry ThoughtsNo hurry, no pauseLast week, in my English class, Justin shared a chapter from Tim Ferriss’ book, “Tools of Titans“. The chapter was called “Testing the…May 4, 2017May 4, 2017
carinainAngry ThoughtsDesign is not about taste. There’s more at stake!When I say Cola-Cola, what are the first words that come to your mind? I guess that some of them are: soft drink, happiness, red, and…Apr 6, 2017Apr 6, 2017
carinainAngry ThoughtsDesign isn’t a definition. It is a perspective!Raise a hand if you are a designer and have been through this situation:Mar 31, 2017Mar 31, 2017
carinainAngry ThoughtsA second quick view over the “The 22 Immutable Laws of Branding”Relax, you are not crazy! Yes, I’m writing a blog post with the same subject of the previous one, which was written by Tiago. I promise…Mar 10, 2017Mar 10, 2017
carinainAngry ThoughtsCSD Matrix: kill your doubts, multiply your certaintiesLet’s begin this blog post with one question: how many times did you start a new project without any doubts? Once? Maybe… But we all agree…Mar 3, 2017Mar 3, 2017
carinainAngry ThoughtsBranding: are you really flying or just nosediving?My name is Carina and I’m addicted. During the last few weeks, I couldn’t spend one day without watching my new, favorite TV series: Black…Dec 22, 2016Dec 22, 2016
carinainAngry ThoughtsIs your brand a hero or an outlaw?Open up your mind. Jump as high as you can. Do twenty push-ups and then come back. Are you done already? Sorry, I was just kidding…Oct 6, 2016Oct 6, 2016
carinainAngry ThoughtsWe submitted ourselves to this rebranding processIt is inevitable to analyze a person when you met her for the first time, right? Their appearance and attitude set what you see as her…Sep 16, 2016Sep 16, 2016