It’s easy to think that reaching a goal — generating a million dollars in revenue, reaching a million users, getting featured in a big publication — will make you happy. In most cases it won’t. Building your company is a journey that you need to enjoy while you’re on it — for the health of your company, the well-being of your employees, and your own sanity. If you wake up each morning hating your job or your life, then stop and rethink what you are doing.
How to Become a Market Leader in 10 Years
Amir Salihefendic

So true and well said.