Aug 28, 20193 Reasons Your Google AdWords Campaigns Are Not WorkingAre you frustrated by the lack of ROI (return on investment) you receive from your Google Ads campaign? Do you feel like you’re just throwing money down the drain? That nothing you do is getting the attention of your potential customers? You’re not alone. It’s tough getting started marketing online…Marketing7 min readMarketing7 min read
May 14, 2018Sales = The Way We Generated Our First Million In RevenueI first read about the importance of sales in entrepreneurship after reading Robert Kiyosaki’s classic book — Rich Dad Poor Dad. He described it as the number one skill of an entrepreneur, and I found this to be very true. Learning sales was a real challenge for me as I…Small Business2 min readSmall Business2 min read
Sep 16, 2017Why Some CEOs Can Be Perceived as JerksI’m not sure if I should write this post as it’s brutally honest, but I think it needs to be written on behalf of all of the excellent CEOs out there. Just the other day, I had a disagreement with one of our developers about something that was not completed…Startup3 min readStartup3 min read
Jul 18, 2017The 7 Most Common Mistakes Local Business Owners MakeHere’s how to avoid the most common mistakes made by local business owners. 1. Managing Time Poorly The first online marketing company I built is named “Kala Digital”. Kala means “time” in Sanskrit, one of the oldest languages in the world. The reason I called the company “time” is because time is people’s most…Marketing7 min readMarketing7 min read
May 13, 2017The Top 3 Google Adwords Myths For Local BusinessesHere are the three most common misconceptions about Google Adwords marketing for local businesses: 1. By paying an agency you end up paying more One of the most common myths is that you pay more by using an agency rather than if you were to run your Adwords campaigns yourself. …Marketing4 min readMarketing4 min read
May 13, 2017The Most Underutilised Local Internet Marketing StrategyHow you can use perfectly legal cyberstalking to help grow your local business A little known fact about online marketing is that over 90% of people will leave your website WITHOUT taking action. …SEO3 min readSEO3 min read
May 6, 2017The Top 5 Must-Read Books For Local BusinessesIf I were to suggest one thing to local business owners, it would be to read. Nearly everything you want to achieve has been done before, so it’s a smart idea to leverage off the wisdom of others. Read like there’s no tomorrow. I’ve personally read 500+ books on the…Entrepreneurship5 min readEntrepreneurship5 min read
Apr 18, 2017How To Separate Your Local Business From The CompetitionOne sure-fire method to help separate your local business from the competition. One of the largest challenges when building your local business is separating your products and services from the competition. Every business owner wants to avoid what is commonly known as a “race to the bottom” — i.e. …Marketing3 min readMarketing3 min read
Apr 18, 2017The Number One Way To Increase Conversions For Your Local BusinessHow one small change can increase the leads for your local business by 25%+ Of all the data you receive from your local business internet marketing agency, the most underrated element is your website conversion rate. Why is this so important? Quite simply, because if you are smart enough to…Marketing2 min readMarketing2 min read