5 Trends that will Dominate the Mobile App World in 2018
The New Year is here and with it, a fresh breeze of innovation is sweeping across the mobile app industry. Developers across the globe are gearing up to benefit from the advances made in the hardware tech over the past year and develop apps that will push the envelope! From FMCG to B2B, every industry today is looking up to mobile apps to offer that extra edge to their services.
If you are a business who is looking to foray into the applications market in the New Year, then pay attention to these emerging mobile app trends that are transforming the landscape of 2018:
1. Mobile Payments: It is no longer a new concept. However, new players with innovative offerings continue to dominate this landscape and keep traditional financial giants at bay. As mWallets gain more acceptance in mainstream commerce, mobile payments are expected to gain more patronage this year.
2. Blockchain: While BitCoin still continues to face flak from governmental organizations, all players in the financial industry agree upon the validity and security offered by blockchain, and looking to incorporate it into their operations. Blockchain powered mobile apps will transform the economy in the years to come.
3. Internet of Things (IoT) and Wearables: From Fitness trackers and health monitoring devices to Object finders and entire home-automation systems, the IoT and wearables industry is expected to make strides in terms of data security and improved connectivity. Apps will be spearheading this growth in the IoT industry, thanks to advances in memory management and analytics.
4. Accelerated Mobile Pages (AMP): A program that was conceived by Google and adopted in entirety across the internet, AMP allows websites to offer seamless loading of web pages and cutback on bounce rates as the websites load instantaneously.
5. Augmented Reality/Virtual Reality Apps: Thanks to the boost in the computing power of smartphones, today, an average smartphone can support a variety of VR and AR applications. This advancement in hardware tech will pave way for the development of mainstream applications that cater to domains such as retail and education.
Reorient your business strategy to benefit from this burgeoning market. Invest in cutting-edge mobile app development by opting for expert developers such as Openwave. Get in touch with their business team today!
