Carolyn LokThe Fabulous Influencer Marketing Strategy of FableticsCo-founded by award-winning actress Kate Hudson, Fabletics is a women’s athleisure company that aims to offer stylish, quality clothing at…Jun 13, 2020Jun 13, 2020
Carolyn LokGlossier: Content Creation vs. CurationOne of the brands I follow and admire for their use of created and curated content is Glossier. If you scroll through their Instagram…May 29, 2020May 29, 2020
Carolyn LokWhy You Need Video in Your COVID-19 Marketing StrategySince the coronavirus outbreak, 80% of consumers have consumed more content than they ever did before. The most demanding medium, you may…May 14, 2020May 14, 2020
Carolyn LokSunset t: A Life UpdateI thought about captioning this with something witty about how this was probably my last parking garage sunset of the semester and how my…Apr 24, 2019Apr 24, 2019