Carrie LedgerwoodThe Power of Documentaries: Food, Inc.Food, Inc. is a powerful documentary that teaches its viewers something they may not have known before — how our food is made. Not only…Apr 16, 2017Apr 16, 2017
Carrie LedgerwoodAn experience you can only get at Chick-fil-AI walked into Chick-fil-A to grab a quick lunch on my way home — the experience I had there was unlike any other fast food restaurant, and…Apr 14, 2017Apr 14, 2017
Carrie LedgerwoodBrieflyA brief is the blueprint that outlines any communication and is critical to the success of a creative idea.Apr 6, 2017Apr 6, 2017
Carrie LedgerwoodThe Creative ProcessWhen I sit before a blank white screen with a blinking cursor, a little bit of anxiety creeps into me. The hardest part about writing a…Mar 28, 2017Mar 28, 2017
Carrie LedgerwoodFacts vs. InsightsIn order for any company to be successful, it is essential to understand the consumer, and this should be done through insights.Feb 26, 2017Feb 26, 2017
Carrie LedgerwoodHow fast food restaurants are tackling an increasingly health-conscious worldIn a world that is becoming increasingly more and more health-conscious, it is crucial for fast food restaurants to understand consumer…Feb 24, 2017Feb 24, 2017