From Crowdfunding to Mass Release- Meet CarWink, The Future of Driver Communication

Car Wink
4 min readJan 18, 2019

The world’s first animated driver communication device is ready to hit the mass market March of 2019

(January 18, 2019 — BREA, CA) InnovArt Design presented at CES 2019 to exhibit and announce its upcoming product, CarWink. Innovart Design moves past production with a mass market release date of March, 2019, after successfully completing its crowdfunding in December, 2017.

CarWink is a lifestyle car gadget that sets out to break the boundaries between drivers by using simple and pure communication methods. Drivers are able to convey thoughts and effectively interact with fellow drivers via easy to understand emojis while driving.

“We aim to impact the way drivers communicate while on the road,” said Wei Cheng Chou, CEO of InnovArt Design. “In most scenarios, drivers are unable to communicate gratitude or even alert other drivers of something coming ahead.”

CarWink decreases the likelihood of road rage. Its unique emoji feature allows drivers to select from a wide range of pre-set phrases to be shared through fun and cute images with others around them. Gone are the days of rude gestures, sailor mouths and reckless driving. ‘It uses the power of technology to alleviate the negative emotions of drivers,’ according to Bouncy News Japan.

Designed with both form and function in mind, CarWink makes the road a more connected place and provides drivers with their own unique driving style. “CarWink is a product that is functional, stylish and unique. And we help drivers make positive impressions on each other on the road,” said Chou.

CarWink’s distinct features enable its users to experience seamless driving. Drivers can operate CarWink on mobile devices with its own dedicated app. Users can also activate CarWink by saying simple phrases, and the device then transforms the message into matched emojis to the drivers behind them. Besides USB charging, its built-in solar panel provides an additional power source that extends the usage time.

The portability of CarWink makes it a true companion for drivers on the road. Moreover, InnovArt Design has developed an emoji editing platform, Emoji Creator, to provide the CarWink users the opportunity to demonstrate their creativity. Once the participants’ original designs meet all the creation rules, the work will be ready to share with other users.

Currently, CarWink is in the final stages of mass production with a scheduled release date of March, 2019. The initial product launch will focus primarily on the U.S. and Japanese markets with Southeast Asian countries scheduled in the near future.

InnovArt Design launched the first crowdfunding campaign for CarWink on Kickstarter in 2017, which ranked CarWink as one of the top three most popular gadgets at the time. The campaign successfully reached its funding goal of $80,000 prior to the original set deadline.

CarWink gained attention from more than 60 media outlets globally in a short period of time, including well known media outlets such as Business Insider, Gizmodo, Mashable, BBC News, Associated Press, NBC, CBS, ABC, and Yahoo, just to name a few.

About InnovArt Design

Formed in 2015, InnovArt Design Inc. is a startup that aims to create a better lifestyle for people through the power of technology and design. InnovArt Design’s mission is to re-imagine the future of mobility by bringing people closer through the introduction of intuitive products. InnovArt Design believes the future of human lifestyle is one that is seamless and purposeful. It approaches design through the observation of everyday user behavior and tailoring it to satisfy both function and intimate needs.

Visit www.theinnovart.com for more information.

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