Senior Experience Researcher @projekt202. Formerly @IBMPowerSystems. @UTischool, @moodycollege, @LiberalArtsUT alum. All thoughts reflected here are my own.
As someone who studied Information Science, I’ve always been drawn to grouping and categorizing things. Imagine my glee when I first learned there was a UX research method that was all about grouping and categorizing. My internal monologue went…