A short story about becoming Oimachi.
There are countless guides and tips available online to help you choose a company name. This is not a guide, but the short story about how we became Oimachi.
For more than 15 years I have been working creatively with my childhood friend Daniel. We have been doing all sorts of design work and launched multiple digital startups while studying on Hyper Island in Sweden.
Recently we decided to take on more freelance work. To give new clients a better understanding of what we do, we wanted to collect all our recent work, experiences…
I visited Colosseum in early January 2019. In spite of the off-season it was still heavily crowded by turists. However, I barely had to wait in line at all to get in.
Creator culture has become so established that every 1/3 American kid wants to be a digital creator today. All it takes to get started is a good idea, a smartphone and an internet connection. 💡
However — to be discovered and turn a YouTube channel into a sustainable way of living, you need to be equally capable of marketing yourself: everything from writing catchy video titles, designing attention-grabbing thumbnails to spreading awareness on social media. The recommendation and search algorithms favors the already big channels, making it hard to break through as an aspiring creator. 😬
Sadly, a lot of…