Seayoutomorrow

Would we be more aware of our externalities towards the sea if we could measure our impact?

Idea:

These days in which many have had a lot of time to think about projects we would like to create and develop, I decided to return to an idea I imagined some time ago combining sea exploration with conservation.

In other words, the possibility of measuring the impact of your consuming and recycling habits on the sea by literally diving yourself into a virtual sea as a diver would do.

I named this project Seayoutomorrow, and started designing the experience.

UX Architecture:

Seayoutomorrow is divided in two main categories:

• The main experience to measure the individual impact on the sea.
• A menu with info about the reason behind the project (Why Seayoutomorrow), how to join forces in the action (practical things you could do in order to protect the sea) and #Seayoutomorrow, the social media community that gathers photos with that hashtag that users can reference in order to communicate matters related to the sea and its sealife.

The experience:

Taking profit of the scroll down design, the user will dive deeper and deeper as he/she continues scrolling and answering questions required to measure their impact.

As you can hear on the video, sea sound effects as waves on the “surface”and underwater sounds as you dive, are designed in order to contribute to the sensorial experience of the platform.

Once you have answered all the questions you will be able to see the results of your everyday actions and its effect towards the health of the sea . Each statement of your impact will be linked with actions you could do in order to improve your result (I.e. how to be less dependent on single use plastics…).

Inspiration:

Captain Jacques-Yves Cousteau is not only one of the most influential figures of the 20th century, but a man whose words and actions are not only still relevant today but very much needed.

Sailing the world on board of his boat Calypso, Cousteau and his crew recorded a series of documentaries (even won the Palme D’Or at Cannes in 1956 for The Silent World) that made people aware of the beauty of our sea but also about the problems that arise when we don’t treat it well.

This philosophy of exploration was summarized when Cousteau said:

People protect what they love

And that idea of exploration is in a very humble way, the idea I want to transmit with Seayoutomorrow.

What’s next:

The next big step in the development of this project is to establish technical standards in the measurement of the individual impact. Something I will achieve by gathering and studying scientific papers and statistics.