source: https://twitter.com/ufc/status/1413659622850711560

Crypto.com Spends >$1,000 Million On Partnerships. Here’s Where The Money Goes And What That Means For Your $CRO Investment

6 min readNov 14, 2021

Crypto.com is known for its aggressive marketing campaigns. One of their first big ones were prints all over the biggest cities around the world. Like in London in the tube or on taxis and buses.

source: https://twitter.com/cryptocom/status/1237287178490667008

In the last few months, crypto.com announced more and more very big partnerships. In the following, we will have a closer look at the top partnerships. A full list of Crypto.com partnerships can be found at the end.

Visa (March 2021)
Visa was founded in 1958 and is now in the top 20 biggest companies of the world. With a market cap of $491 billion and approximately 334,000 employees, the company is still growing. Visa as one of the biggest card networks has more than 50 million merchants accepting it.
The Crypto.com Global Alliance Partnership and Principal Membership with Visa paves the way for mainstream cryptocurrency adoption.
Formula 1® (June 2021)
Formular 1® was founded in 1950 and had 433 million TV viewers in 2020. With the presence of Crypto.com at every Formular 1® race in 2021, they aim to onboard many new users. There will be also some exclusive NFTs for the Crypto.com community.

source: https://twitter.com/cryptocom/status/1447197454151999494

UFC® (July 2021)
UFC® short for Ultimate Fighting Championship is a company focused on organizing Mixed-Material-Arts (MMA) fights. With more than 550 events since 1993 and 150 million social media followers, MMA is a sport that is growing fast in popularity.
Lega Serie A (August 2021)
In 1898 the first Lega Series A football match was played. The Serie A is the top division in Italian professional football, with more than 250 million total views per season.
Fnatic (September 2021)
With the Fnatic partnership, Crypto.com enters the esports industry. Fnatic has teams in League of Legends, Dota2, CS:GO, Fifa, and Ranbow Six: Siege. The total esports audience in 2020 was 495 million and is estimated to be 646 million by 2023 with year-over-year growth of +10.4 % between 2018 and 2023.
Matt Damon and Water.org (October 2021)
WaterPartners, co-founded by Gary White in 1990, and H2O Africa co-founded by Matt Damon in 2006, merged to form Water.org in 2009. Water.org raised more than $3 billion in capital to support people in need
FIFA World Cup Qatar 2022™ (March 2022)
The FIFA World Cup is held every 4 years since 1930. In 2006 it is estimated that 715.1 million people watched the final match.

#FFTB: https://blog.crypto.com/crypto-com-launches-global-brand-campaign/

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#FFTB: Superbowl February 2022

Besides those 7 partnerships, there are also partnerships with different sport clubs in basketball or football as well as with e-commerce and retail stores. The following list of Crypto.com partnerships shows what has happened so far and gives a glimpse of what Crypto.com is up to in the near future:

You can find all Crypto.com news and partnerships here.

There are already so many possibilities to use $CRO as a payment option and Crypto.com is still pushing to find more partners. Also with their partnership with Visa, they are at the forefront of revolutionizing the whole online payment industry. The main goal of their other sports partnerships is to get noticed by as many people as possible to onboard as many new crypto enthusiasts as possible. Presuming all of them will also hold some $CRO to reduce fees or use services like the Crypto.com Metal Visa Card the staked $CRO rises. Thus, if everything plays out the demand for $CRO should steadily rise. Consequently considering the supply and demand curve the price of $CRO should rise too. Let’s see what big partnerships will be announced in the coming month and years.

Not only are those partnerships a plus for Crypto.com to reach new customers, but the whole crypto space profiting from Crypto.com presence and partnerships.

If you wanna participate in the Crypto.com success story make sure to get one of their Crypto.com Visa cards. 😇 Use my referral link https://crypto.com/app/nppyfer8jq to sign up for Crypto.com and we both get $25 USD.

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🚨 Disclaimer:All information without guarantee - my content is not investment advice and should not be used as a basis for your investment decisions.I only share my opinion on current topics and price developments of various cryptocurrencies. I don't know the future either and therefore recommend that you take every statement with caution.Do your own research and get a comprehensive picture before investing in cryptocurrencies. Only use money that you can actually manage to lose and always be aware of the high risks of cryptocurrencies. A total loss is possible at any time.

Crypto.com Spends >$1,000 Million On Partnerships. Here’s Where The Money Goes And What That Means For Your $CRO Investment

Lost In The Crypto.com Ecosystem? Here’s A Short Overview Of The Best One-Stop-Shop For Crypto

The Crypto.com ecosystem is growing rapidly. For new crypto users, it can be overwhelming, and sometimes people get…

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Written by Crypto.com Stats